Facebook Inc's WhatsApp messaging platform on Tuesday published advertisements in key Indian newspapers to tackle the spread of misinformation, its first such effort to combat a flurry of fake messages that prompted mob lynchings.
India has more than 200 million WhatsApp users, and it is easily the app's biggest market in the world. And it is continuing to grow: there are more than a billion phone subscribers who use a wide variety of social media platforms.
Part of the reason that WhatsApp has become so central in the attacks is that it is simply incredibly popular; it is simply the way that any information spreads, for good or bad.
"whatsapp are starting an education campaign in India on how to spot fake news and rumours," a WhatsApp spokesman said in a statement.
"whatsapp first step is placing newspaper advertisements in English and Hindi and several other languages. We will build on these efforts."
During the week, it aims to publish similar advertisements in regional dailies across India, from the states of Gujarat, Maharashtra and Rajasthan in the west to the most populous state of Uttar Pradesh in the north, it added.
WhatsApp has previously said it is tweaking features and giving users controls in its effort to rein in false messages.
It's very serious thing about whatapps, we should b wiser while reading and forwarding news.
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thanks for reading
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Whatsapp should stop this.
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A great initiative
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Yes i read it
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good info bro
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thank you bro
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nice blog...
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thanks
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