People don't know what they want until you show it to them.
- Steve Jobs
You're not supposed to give people what they want, you're supposed to give them what they don't know that they want yet.
- Diana Vreeland
Give the people what they think they want.
- George Ade
You can have everything in life that you want if you just give enough other people what they want.
- Zig Ziglar
Yeah, you can introduce and pitch new products to the market but you ultimately have to listen to them and only provide it if it's well received and a demand is created. That's what experimentation is for. We can try all kinds of new things but if nobody wants what you're pitching, you can't rationally expect it to succeed in the marketplace.
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