It is always good to be finding new ways to at least get your name into the loop. That is why trying to start a new business I am trying to make connections. It is not what you know, it is who you know. That one person you run into could be the very one who knows that one connections that will make the business for you.
That is part of the reason I am on here. Yes it will take some work to get a good reputation up and running, but it will pay dividends in the future.