There are always differences between people, and people will always encounter differences. In this case, we need to solve the problem through persuasion to get our way.
The ability to persuade is a necessary skill for people. Whether it is a politician or a business elite, whether it is a salesperson or a clerk, all need persuasion to get things done and get things done.
Most of the time, it's not that we're not good enough or sincere enough, it's just that we lack the ability to convince others. Excellent people may be inarticulate in interviews, fail to convince the interviewer and end up losing the job they want.
If man is an island, then persuasion must be the bridge to communicate the island. The most important part of convincing others is to make them believe what you say and feel that you are authoritative.
American psychologists have done such an experiment, in a class of students in class, the teacher introduced a German teacher invited from outside the school, said seriously, the teacher is a famous chemist. After the class, the chemist dutifully brought out a bottle and announced that it contained a new chemical he had discovered, which had a strong smell. Please raise your hands when you smell it.
Most of the students raised their hands. In fact, the bottle was filled with ordinary distilled water, without any smell.
But because of this authoritative German teacher's cue, most of the students thought he smelled, and that's the authority effect in psychology. What he said is that if a person is high in status, has authority and is respected, it is easy for others to take what he says and does seriously and to believe that it is correct.
The reason why people will have such behavior is mostly due to a kind of safety psychology, that is, they often think that the authority is the right model, imitate them, can make their own behavior tends to be correct, increase the safety factor of behavior, reduce the error rate of behavior. In addition, authority figures are often seen as acting in line with social norms and are accepted for doing what they are told to do. If you can establish yourself as an authority, you can make people believe you. The first thing to do in establishing yourself as an authority is to look like a successful person and win recognition from others. Cosmetics queen Estilauda is a case in point.
Estilauda had no money, no marketing credentials, no technical expertise in skin care and beauty, and no business experience.
He made it his business to promote cosmetics after his uncle, John Scotts, showed him a miracle moisturiser. He is always eager to sell face cream to others, but not everyone wants to buy his products, especially those he thinks of as the upper class, who do not look at the cosmetics.
After being rejected for I don't know how many times, he couldn't help asking what was wrong with what was mine? Why don't you buy my product, the other person replied, it's not your product that has a problem, but your image, you give me the feeling is a low-grade person. How is that supposed to convince me that you're selling a fancy product?
The eldest brother suddenly realizes that well-dressed people reject him because of his inferior image. The eldest brother began to consciously associate with those business tycoons or super-rich, constantly improving his temperament and taste, carefully maintaining the image of lauda in his mind. That's the real Lauda. He asked himself to behave as gracefully as a noble family with noble blood. After all the traces of the girl who grew up in the Hardware store on Queen Street, she successfully shaped her product and company image.
So how can we establish authority and make others believe what we say?
First, be confident.
In fact, authority is a kind of inner confidence, is a kind of trust in their own ability, from the attitude that I can, I can, I should succeed, every day to encourage themselves, tell themselves THAT I can.
Second, decisive external performance is active, frank, honest, he can convey a sense of self-esteem and respect for others, taboo procrastinate style.
Third, accessibility.
Any influential person is a master network builder. Good relationships increase your visibility and give you an important network. You can support people in your circle, and you can get support from others.
Fourth, image.
Your charisma should come through your image, not just the clothes you wear, but the energy you radiate from the inside out. Like standing up straight and walking with your head held high and so on.
Finally, communication habits make you sound firm. Don't use jargon, don't hesitate to communicate with others, only use necessary body language and gestures.
In conclusion, the authority effect can bring us many positive effects. We should strive to create our own authority image. But we also need to be careful that when we are the one being persuaded, we must think carefully and not be overly superstitious about authority. Standing on different points of view and thinking in different ways can make things go in our favor.