Evolving the Partner Program
In 2017, Medium launched the Partner Program to further our mission of rewarding quality ideas by helping writers monetize their work. Since the program’s inception, participants have collectively earned more than $28 million. Now we’re giving writers more ways to earn money as they grow their Medium following.
Today, we’re announcing an evolution of the Partner Program that more directly ties writers’ earnings to the audiences they build. Earnings based on member read time will remain the same, but we are adding an additional revenue stream that gives writers more control over their earnings, while continuing to provide opportunities to tap into Medium’s expansive network. We’re also adding basic eligibility criteria to the Partner Program to ensure we’re directing earnings to active writers.
Here’s what’s new:
Referred Memberships
We know Medium writers love building a devoted audience of readers who want to hear from them. Knowing this, we’re now enabling writers to tap into their network of followers and build a more dependable earning stream.
Here’s how Referred Memberships work: For every reader who a Partner Program writer converts to a paying Medium member, the writer will receive half of that reader’s membership fee, net of standard payment processor fees. Referral earnings are recurring as long as the reader’s membership plan remains active, and will be in addition to Partner Program earnings based on member read time.
Here’s an example of what a writers’ Referred Memberships earnings could look like:
There are two ways writers can earn via referrals.
First, every Partner Program writer will now have a personalized referral landing page where readers can become a paying member for unlimited access to your writing, plus the rest of Medium. Each reader who converts through your page will count as a referred member for you, meaning you’ll receive half of their membership fee for as long as they are a paying member.
You can leverage your landing page however you’d like: share it on social platforms, link to it on Medium post pages, or include it on your profile. Directing your readers to this page is completely optional. When you do, remember to let your readers know that you’ll receive a portion of their membership fees. Here is a helpful Federal Trade Commission FAQ about affiliate referrals.
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Second, when a non-paying reader subscribes to your email, they’ll be given the option to convert to a Medium member, which, if they do, will count toward your referral earnings. You don’t have to do a thing: whether you actively encourage readers to become email subscribers, or they subscribe on their own, we’ll automatically ask if they’d like to become a member.