With our society’s fascination with youth and younger people, older women and mothers can often feel like they have been confined to the sidelines of pop culture. Our movies, television shows, advertisements and fashion magazines all feature very young women as the titular characters, and there is an entire demographic of older women that the market has not focused on. This absence has led to the birth and rise of the mommy blogs, where mothers share their experiences of motherhood and give advice regarding lifestyle, child rearing, beauty, fashion and more.
Starting a mom fashion blog is a great way to connect with other mothers and tell your own story. Over time, it can grow and produce financial benefits as well. However, attempting to start your own blog can be a daunting process. Follow this step by step guide to successfully launch your own mom fashion blog and connect with other mothers to build meaningful relationships.
How to Start a Blog
Choose a Platform for Hosting your Website
The first step of creating a blog is deciding which web hosting service to use. Most blogs are hosted on WordPress, which powers 34.5% of all the websites on the internet. The biggest reason for this is that WordPress is free to use and has enough customization features and storage space that most blogs require. With that said, WordPress does have its limitations when it comes to designing options and having a user friendly interface.
There are a number of cheap and accessible web hosting services that cater to blogs and smaller websites, and by using coupons and bundle deals, you can easily find affordable options that suit your requirements.
Designing a Website
Design and style are arguably the most important factors when it comes to fashion blogs. In fact, according to Social Marketing Writing, good design is among the top factors that add credibility to a blog, second only to quality content.
Designing a website may seem like a daunting task, but these days, there are a number of website builders that offer easy and accessible designing options. There is a large variety of website building services on the internet that you can choose from, depending on your budget and needs. Website building tools are an expanding field, and so many services offer substantial promotional discounts. Here too, you can use coupons and promo codes to get a discount on your purchase.
Create Engaging Content
In 2020, the number of blogs on the internet rose to above 600 million. Standing out from the vast number of other blogs can present a challenge. While creating your blog, you should put thought into what makes your content different from the other blogs out there. Here are some factors to take into consideration while creating content for your blog:
• Figure out your niche. Are you passionate about sustainable fashion and thrifting, or do you have a particular style, such as retro or chic? Or maybe you are more interested in fashion for your kid’s clothing as well as your own? Deciding a theme for your blog will help streamline your content and build a more loyal readership for your blog.
• Personalize your content by dropping little nuggets of info about your life in your content. This will serve to add a human touch to your blog, and allow it blossom into something more than just a simple, bland look-book.
How to Buy Clothes for your Blog on a Budget
A big deterrent that you might face while beginning a fashion blog is the cost of buying new clothing to show. After all, there’s only so many ways to style the items you already have, and making haul posts and reviewing trendy items is a staple of any fashion blog. Here are a few tips to help you buy clothing and accessories for you blog without breaking the bank.
• Thrifting is a great way to get unique, well-made clothing on a budget. It also supports sustainable fashion and promotes more ethical fashion practices.
• Taking advantage of opportunities such as end-of season sales, promotional discounts and coupon codes for clothes will allow you to purchase clothing items and accessories at a lower price.
• You can also use different methods of styling items you already own. Tactful styling is also a great way to make regular clothes look more chic and classy.
Increasing Traffic to your Blog
So you’ve built your blog and are posting content, now how do you go about attracting a loyal readership? More than 5,760,000 blog posts are published on the internet every single day. With such a staggering number of content uploaded every day, your blog runs the risk of being drowned out in the crowd. Given below are some strategies that you can use to increase traffic to your blog.
• Optimize your article for Google searches and for social media by using compelling titles and keywords, and interlinking your posts, etc.
• Build a following by marketing your blog on social media. Having active social media accounts and interacting with followers will help increase traffic to your blog.
• Try to post as frequently as possible. The more active the blog, the more readers it will attract, as shown in the given graph.
• You can also market your blog by placing ads on social media and Google, and by using an email marketing tool. Internet advertising is relatively cheap, and by utilizing additional resources such as coupons and promo codes, you can further cut down on your total cost.
• Writing guest posts is also a great way to increase traffic to your blog. Reaching out to other bloggers who have a similar style as you will help you make valuable connections and build a community.
Conclusion
With rapid advances in technology, internet trends and habits are subject to change. However, blogging has remained a staple of most people’s internet experience over the years. Creating a blog is a great way to reach out to like-minded people and building a community. With this guide, you can easily build a blog and create content that you are passionate about.