No matter what era, traditional marketing era or internet marketing era, users first, growth is king!
Peter Drucker, a master of strategic management, said: the only purpose of an enterprise is to create customers. The first thinking of the Internet is: user thinking.
But we can't just shout slogans.
What is Internet thinking?
The Internet is not only a kind of technology, but also provides a brand-new experience for customers with the spirit of the Internet. Lei Jun explains Internet thinking in this way:
1. Internet thinking is to gather a large number of people with low cost and let them participate. 2. The core of Internet thinking is word-of-mouth and experience. 3. Those who are afraid of being subverted must study the Internet. If not, you will be subverted sooner or later. 4. Lei Jun's seven word truth about Internet thinking: focus, acme, word of mouth, fast.
Internet thinking is: user centered, creating the ultimate experience. The essence of the Internet is to understand, understand and satisfy human nature. Return to the origin of products, return to the essence of marketing, return to the glory of human nature.