Before we get started. it's crucial that were on the same page.
You're excited about learning how to use Pinterest to get traffic, but to ensure your success is high - we want to make sure you're hitting or at least close to the bulls-eye.
You see...before you can get traffic from Pinterest. you need to understand how it works and how ifs different from other social media platforms.
Ifs really easy to want to apply your Facebook or other social media strategies to Pinterest. but the first start is knowing that it isn't the same .
In fact its very different It like walking into a formal business meeting The way you'd treat your friends would be very different from how you interact with others right?
Same thing - so. I want you to reset any assumptions or any strategies you've learned about Pinterest.
Firstly, according to Flubspotcom. "40% of people respond better to visual infonnotion than plain tear People's attention spans are getting shorter and shorter - so.
you need a quick-and-fast way to keep them from scrolling or exiting the page. That's why Pinterest is powerful! In short.
Pinterest is a place for people in different niches to organize and share their discoveries thru what is called a "Pinterest Board".
So, as you can imagine - boards that are extremely specific are often higher converting.
Such as instead of a generic "Desserts Board", you could have 'low Sugar Diet Desserts' or 'low Sugar Cupcakes'',
Note the keyword Organization.
Not many social media sites allow you to easily organize content. except for Pinterest-tee its a great place for people who want to team howto do something In other words. its where a lot of DlYers go to.
As you you'd guess. Pinterest is the place to go to for sharing everything from images, videos and content!
On the other hand. if we take a look at Facebook - ifs more of a place to connect with your friends. family. or other connections.
Let's be frank and say that Facebook isn't great for organization. Your postal an image or a video can easily get lost into the feed as time passes on.
Pinterest is great for planning. getting inspiration, organizing. and ultimately implementing (which is usually where the purchase happens).
Quality Is Key
For Now that you understand how Pinterest works and what type of people use it let's talk about the images that go to these boards.
Images and other visual content MUST be extremely high spoilt), Why? You are competing against 1000k of other high-quality images.
so looking amateur isn't a choice. In fact you need to know how to create high quality images.
• You either can do it yourself by taking some photography classes.
• Purchue royalty-free stock images from bigstockphotocom or use a free site like Pixabay.com or UnSpluhoorn (then use an image editor)
• Or you can hire someone to do product photography from Upwork.com or Fiver.com
The point is that -crap' does not survive on Pinterest.
So. this is not about using software to pin thousands of images Rather really thinking thru how you can use the "right" images in your campaign.
Forgetabout all the one-tuck software that pmmises you 1000s of hits to your website. This is about quality clicks.
Another key point is congruency - making sure that your image matches your content .
Remember the image you put up will attract and mite someone.
You want 'Detract the right person. knowing and understand your demographics is the first step to a successful marketing campaign.
One way of doing this is to taloa Incest magazines in your niche.
Complete reading here How to earn 100$ per day from Pinterest
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