PlaceToRent ICO Review: Modernising the Global Rental Marketplace

Overview: Modernising the Industry

The global rental market is lagging behind in that it has not yet caught up to the 21st century, and the cracks are beginning to show in comparison to other more modernized industries.

This boils down to four main problems which are in serious need of addressing: Outdated platforms, fragmented and inaccurate data, a lack of transparency and efficiency, and intermediaries incentivised to negotiate higher rates in order to boost their commission.

Here’s where PlaceToRent shines: their innovative solution allows the addressing of these issues- on a global scale- and for the first time ensure a seamless, transparent and secure rental experience for all actors involved.

But how is this possible, and why has this not been achieved before? As we know, the recent advancements in blockchain and related technologies has opened up a world pf possible innovative solution to some of the world’s most crippling, and most restrictive real-world problems. PlaceToRent is utilising such technology in order to revolutionise the global rental industry to their vision; PlateToRent has designed a decentralised rental platform, powered by blockchain technology, smart contracts and utility tokens- their PTRT token to be exact.

So, specifically how is the utilisation of such technologies combined in this innovative decentralised platform going to bring the industry into the 21st century? PlaceTorent’s solution will allow for the real-time settlement of transactions, which provides reliable data and reduces risk for all parties involved. Smart contracts allow for the mitigation of the risks of fraud, abuse and manipulation as they are inherently secure, transparent and can not be abused.

Solutions: Reduced Middlemen, Improved Utility

Not only does PlaceTorent utilise cutting edge technology to transform many aspects of the rental market experience, but the solution also potentially results in the lack of a need for a middle-man in the form of a real estate broker or agent. This is HUGE, and reducing the need for third parties is one of the most innovative and useful applications of blockchain technology- streamlining a process (whatever it may be) by mitigating the need for a middle-man makes it more efficient and cost-effective for the parties involved. PlaceToRent is able to achieve this in the global rental marketplace because its solution allows for the automation of transactions between the tenant and landlord. Thus, the process is quicker, easier and doesn’t require either party to fork out for fees for the real estate agent or broker.

So what is the utility token to be used by PlaceToRent, what is the need for such a utility token, and how will work with the decentralised platform? PlaceToRent’s utility token, PTRT, will be utilised in order to pay rent and bill payments. It is by using their own utility token that the PlaceToRent team are able to harness the power and benefits of the blockchain- after all, the blockchain would be useless without a token, and vice versa. What the use of PTRT achieves is ensuring the exceptional transaction speed desired, improves efficiency of the process, and allows for privacy to be maintained. This is an improved rental payment system for the 21st century global rental marketplace!

Token Metrics & ICO Details

• Hard Cap: 30,000,000 USD
• Total Tokens: 100,000,000 PTRT tokens,
• Tokens for Public Sale: 62,000,000 (62%)
• ICO Price: 1 ETH = 500 PTRT

Summary

The projects which most excite me the most in this space are those which are able to find the most useful applications for blockchain technology in solving actual real-world problems, or improving on a current traditional system. This is where I believe the crypto space harnesses the most tangible value long-term. To me, PlaceToRent appears to be this solution in regards to the problem of a woefully outdated global rental marketplace. Mitigating unnecessary middlemen and improving financial efficiency are valuable abilities of blockchain technology, which the PlaceToRent platform is achieving for the rental space.

The PlaceToRent platform promises a more efficient, fair and useful rental experience for all parties involved, and blockchain technology can help to ensure this on an efficiency and security standpoint. The rental industry is ripe for modernisation, and it will be very interesting to see how blockchain technology, this time in the form of the PlaceToRent platform, can work to enhance yet another aspect of our daily lives.

Find out more about PlaceToRent at their Telegram: https://t.me/placetorentico and their BitcoinTalk Announcement Thread: https://bitcointalk.org/index.php?topic=4266539.msg38532439#msg38532439