Proton Saga, in fact, the car that paved the way for Malaysia's auto industry, is simply a legend. Proton is the idea of the former prime minister, Dr. Mahathir Mohamad. When Malaysia launched its first car "proton legend" on July 9, 1985, it made Malaysia proud and made Malaysia one of the few countries with automobile manufacturing capacity. The car is based on a Mitsubishi model, Lancer Fiore, after the Japanese automaker agreed to form a joint venture with HICOM to produce Malaysia's first car. Soon, the legend quickly entered the hearts of many people and became Malaysia's favorite car.
A spelling bee is enough
Interestingly, the name of Proton Saga comes from a competition called "named national automobile race" held by Proton. From a large number of entries, the name that made history was submitted by Sergeant Ismail Jaafar of Penang, who saw it while playing Scrabble.
Saga is also the abbreviation of "safety", "achievement", "greatness" and "ability", which is exactly what this car embodies. The name "saga" can also be easily pronounced in different languages and has no negative meaning in Malay and English, which is another advantage.
Celebrating the 35th anniversary of proton legend
This year, the car celebrates its 35th anniversary as its first creation and commemoration, proton launched the Saga Anniversary Edition, the first virtual launch of social media in history. On July 9, 2020, it marks the end of 4,150,035 Proton Saga. This anniversary edition is limited to 1100 units, only in black, with yellow highlights outside and inside the car.
Not only that, but to thank you for your support for the collection over the past 35 years, Proton has also released an anniversary accessory version, including front apron, side skirt, door sun visor, hood insulator, trunk lid and trunk tray.
35 years on, the car has undergone a lot of changes to meet people's different needs. But at the core of its creation, Proton Saga's loyalty to its concept is to offer the most affordable car, but uncompromising ability and greatness.
Proton Saga, a product that Malaysia is proud of
The car has come a long way since its first Proton Saga came out 35 years ago. In the production process of these Saga, a lot of improvements, improvements and improvements have indeed achieved good results. They have not only withstood the test of time and technology, but also defeated their valuable competitors. Seeing ever-increasing bookings, the car proves that it has made a lasting impression on many people that its journey will never end, at least not in the near future.