According to a research report "Push-to-talk Market by Offering (Hardware, Solutions, and Services), Network Type (LMR and Cellular), Vertical (Government & Public Safety, Aerospace & Defense, and Transportation & Logistics) and Region - Global Forecast to 2028" published by MarketsandMarkets
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the Push To Talk (PTT) Market is estimated at USD 35.3 billion in 2023 to USD 57.4 billion by 2028, at a Compound Annual Growth Rate (CAGR) of 10.2%. To provide global connectivity organizations are increasingly adopting PTT technology. PTT solutions leverage cellular networks and satellite communication. This is crucial for industries with international operations and for communication in remote areas with limited infrastructure which is boosting the market.
By Vertical, government & public safety segment is estimated to account for the largest market share in 2023.
PTT technology has seen significant adoption within government and the public sector in recent years. This technology has proven to be invaluable in enhancing communication and coordination among various agencies, first responders, and field personnel. PTT devices and applications allow instant voice communication over dedicated networks or cellular data connections, ensuring that critical information can be shared swiftly in emergency situations or during routine operations. Government agencies, such as law enforcement, fire departments, and public works, have embraced PTT for its reliability, simplicity, and the ability to facilitate interoperability among different organizations.
By solution, over-the-top is expected to register the fastest growth rate during the forecast period.
Over-the-top (OTT) PTT solutions revolutionize real-time communication by enabling instant voice conversations over the internet, bypassing traditional cellular networks. These solutions leverage data connectivity to deliver a PTT experience reminiscent of two-way radios, making them ideal for industries including logistics, public safety, and field services.
Asia Pacific is expected to have the highest growth rate
PTT technology has witnessed significant adoption and growth in the Asia Pacific region in recent years. This trend can be attributed to several factors, including the region's expansive and diverse geography, the need for efficient and reliable communication solutions, and the proliferation of smartphones and mobile data networks.
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Market Players
The major vendors covered in the PTT market AT&T Inc. (US); Verizon Wireless (US); Motorola Solutions, Inc. (US); T-Mobile (US); Qualcomm Incorporated (US); Zebra Technologies Corporation (US); Telstra Group Limited (Australia); Hytera Communications Corporation Limited (China); Telefonaktiebolaget LM Ericsson (Sweden); Bell Canada (Canada); Iridium Communications Inc. (US); Tait Communications (New Zealand); Airbus SE (Netherlands); L3Harris Technologies, Inc. (US); ServiceMax, a PTC Technology (US); Simoco Wireless Solutions (UK); GroupTalk (Sweden); Orion Labs, Inc. (US); Zello Inc. (US); Procore Technologies, Inc. (US); VoxerNet LLC (US); International Push to Talk Ltd (England); Enterprise Secure Chat (US); AINA Wireless (US); Azetti Networks (Spain); PeakPTT (US); RugGear (China); ProMobi Technologies (India); and TeamConnect (US).
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