One thing that the advent of blockchain technology created is the opportunity for more people all over the world to take advantage of a transparent and trustless system for transactions.
Today, the blockchain movement has sparked off many other ventures, including cryptocurrencies – which are the rave of the moment.
At the same time, the hostility towards Bitcoin and in extension, cryptocurrencies are gradually reducing following the purchase and adoption of cryptographic currencies into many institutional use cases. This wasn’t so a decade ago when Bitcoin was first announced and bought.
Toeing the line of other institutional investors that are interested in all that Bitcoin and other cryptocurrencies have to offer is Reed Elsevier.
This London-based company is looking to create an ecosystem where a variety of social investments would be possible – courtesy of cryptocurrencies.
The company has already launched its native crypto coin called the Reed Elsevier Coin to push this cause.
You will find out in this article, some of the unique attributes of this crypto coin and some of the ways it can aid in pushing the narrative for decentralized social investments as proposed by the parent company.
A Platform Trademark Currency
The first attribute of the Reed Elsevier Coin is that it will be the primary crypto coin that powers a wide range of businesses and franchises operated by Reed Elsevier.
This is a good fundamental that will not only push up the value/price of the Reed Elsevier Coin but will also create additional reasons for institutional investors to start taking more interest in cryptocurrencies.
As a platform trademark currency, the Reed Elsevier Coin will be primarily used for making payments in the chain of businesses associated with Reed Elsevier. And that is because the company designated it to be a trademark currency that represents wealth and value. Thus, its use for the transaction of values is established and to be accepted in the specific places the coin should be used.
Opening Up the Modern Decentralized Economy
By the use of the Reed Elsevier Coin, the company will also be opening up the modern decentralized economy where cryptographic currencies like the Reed Elsevier Coin and Bitcoin will be used as the primary or native currencies.
At the same time, this will trigger more use cases cum adoptions for the disruptive blockchain network that oozes transparency, little or no fees, and zero tolerance for middlemen.
WHO IS LUCKY?
So, who are the beneficiaries of all that the Reed Elsevier Coin (RELX) intends to achieve? The following set of persons will be the primary beneficiaries:
1- Customers
Every business needs a customer or a client to purchase or buy the products or services it produces.
In the case of Reed Elsevier, the customers can take advantage of the Reed Elsevier Coin (RELX) to pay for the services rendered by the company, Reed Elsevier.
2- Employees
The employees of the businesses and franchises run by Reed Elsevier will also be the users of the Reed Elsevier Coin (RELX).
In the future, there may be a need to start paying staff salaries using the Reed Elsevier Coin.
Other beneficiaries of the Reed Elsevier Coin (RELX) are third-part entities and the companies associated with Reed Elsevier.
Conclusion
The Reed Elsevier Coin (RELX) is here to bridge the gap between cryptocurrencies and fiat currencies. By the adoption of this decentralized payment system by Reed Elsevier, I am optimistic that the future is bullish for cryptocurrencies, as far as fiat or real-world adoptions are concerned.
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