Fact.MR has been actively involved in offering comprehensive research data concerning various topics which are associated to industrial reference and investor utility. “Hair Grooming Market Forecast, Trend Analysis & Competition Tracking: Global Review 2017 to 2022” Readers can access knowledge related to market volume, regional expanse as well as competitive landscape prevailing in the global hair grooming market. In order to study development patterns, this smart assessment also focuses on market dynamics, which talks about drivers, restraints and opportunities estimated to influence the concerned market during the forecast period.
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The global hair grooming market is growing at a modest pace and the trend is likely to continue over the next couple of years. Desires of lustrous, healthy and smooth hair is driving the global sales of hair grooming products. Further, growing popularity of organic and herbal products is influencing the purchase decisions of a large number of customers across the globe. Increased emphasis on formulation of more efficient hair grooming products is likely to influence the market as well. In addition, heavier investments are being made in research & development pipelines in order to enhance the functionality of these products and also to develop new hair grooming products. The aforementioned factors are expected to make a collective impact on the overall growth of the global hair grooming market during the forecast period. According to the latest report published by Fact.MR, the global market for hair grooming will witness a CAGR of 3.5% between 2017 and 2022 to reach a valuation of US$ 94,913 Mn.
Shampoos and Hair Oil Perfect Combo in Hair Grooming Market
The shampoo and hair oil segment had a combined revenue share of more than 50% in the hair grooming market. The shampoo segment is anticipated to be worth approx. US$ 31 billion in 2022 and grow with a CAGR of 2.9% from 2017-2022. The hair oil segment is poised to be worth roughly US$ 15.3 billion in 2017 and grow by US$ 2 billion during the course of the study period. APEJ with its large, young, and increasingly affluent population, represents the largest market for both shampoos and hair oils. The region contributes more than 1/3rd in terms of revenue share in the hair grooming market and key stakeholders can only ignore this dynamic region at their own peril.
Market Conditioners with Shampoos to Spur Sales in hair grooming market
Conditioners are typically used after shampoos and they can be effectively marketed by companies if their benefits are explained accordingly. With a revenue share of 18% in the product type segment of the hair grooming market, conditioners have a substantial opportunity that should be tapped accordingly. With a higher CAGR than the shampoo segment at 3.9% for 2017-2022, the conditioner segment could be worth more than US$ 16 billion by the end of the five-year period. While APEJ has the maximum regional contribution and is estimated to remain so, manufacturers would do well to focus on North America as the region has a well-developed grooming industry that is one of the largest in the world.
Supermarkets/Hypermarkets Dominate the Hair Grooming Market
In terms of distribution channels, supermarkets/ hypermarkets account for just over half the hair grooming market. With a CAGR of 3.2% from 2017-2022, the supermarket/ hypermarket segment is estimated to be worth approx. US$ 44 billion in 2022 from slightly over US$ 37 billion in 2017. The rapid economic growth in the APEJ region for the last decade or so has led to a proliferation of supermarkets in this strategic region that hair grooming product companies must take note of.
Competition Tracking
The Estée Lauder Companies Inc, Avon Products, Inc., The Procter & Gamble Company, L'Oréal S.A, Unilever PLC, Revlon, Inc, Henkel AG & Co. KGaA, Kao Corporation and Johnson & Johnson are profiled as key companies that will remain active in expansion of global market for hair grooming products.
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Table of Content
Chapter 1. Global Hair Grooming Market - Executive Summary. 11
Chapter 2. Global Hair Grooming Market Overview. 13
2.1. Introduction. 13
2.1.1. Global Hair Grooming Market Taxonomy. 13
2.1.2. Global Hair Grooming Market Definition. 13
2.2. Global Hair Grooming Market Size (US$ Mn) and Forecast, 2012-2022. 14
2.2.1. Global Hair Grooming Market Y-o-Y Growth. 14
2.3. Global Hair Grooming Market Dynamics. 14
2.3.1. Drivers. 14
2.3.2. Restraints. 15
2.3.3. Trends. 15
2.4. Supply Chain. 15
2.5. Cost Structure. 15
2.6. Key Participants Market Presence (Intensity Map) By Region. 16
Chapter 3. Global Hair Grooming Market Analysis and Forecast By Product Type. 17
3.1. Global Hair Grooming Market Size and Forecast By Product Type, 2012-2022. 17
3.1.1. Shampoo Hair Grooming Market Size and Forecast, 2012-2022. 17
3.1.1.1. Revenue (US$ Mn) Comparison, By Region. 17
3.1.1.2. Market Share Comparison, By Region. 19
3.1.1.3. Y-o-Y growth Comparison, By Region. 19
3.1.2. Hair Oil Hair Grooming Market Size and Forecast, 2012-2022. 20
3.1.2.1. Revenue (US$ Mn) Comparison, By Region. 20
3.1.2.2. Market Share Comparison, By Region. 22
3.1.2.3. Y-o-Y growth Comparison, By Region. 22
3.1.3. Conditioner Hair Grooming Market Size and Forecast, 2012-2022. 23
3.1.3.1. Revenue (US$ Mn) Comparison, By Region. 23
3.1.3.2. Market Share Comparison, By Region. 25
3.1.3.3. Y-o-Y growth Comparison, By Region. 25
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