Schema markup can help a local business stand out in search through rich results, and get up to 30% higher click through rates, higher organic traffic, and more conversions. Schema Markups is also used for Voice Search!
To learn more about Schema and how to implement it on a local business website, LinkoPlus covered the subject:
https://www.linkoplus.com/schema-markup-local-seo
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Twenty years from now you will be more disappointed by the things that you didn't do than by the ones you did do, so throw off the bowlines, sail away from safe harbor, catch the trade winds in your sails. Explore, Dream, Discover.
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