The autumn breeze gently brushes through, and the ginkgo leaves in Sinsa-dong shimmer like silver under the sunlight, as if part of a fragmented dream, swaying softly in the wind. This is the fashion hub of Seoul, a unique haven for art and shopping. Unlike the bustling Myeongdong, the energetic Hongdae, or the artistic Ewha, Sinsa-dong exudes a distinctive fashionable vibe that draws you in and captivates your senses.
Strolling along the tree-lined avenue of Sinsa-dong, you’ll experience a 700-meter street that feels like a shimmering ribbon, gathering countless international luxury brands, boutique shops from independent designers, a variety of cosmetic stores, and diverse culinary delights. Every autumn, the ginkgo trees here don their golden attire, perfectly complementing the exotic streetscape, making it a favorite spot for independent travelers in Seoul.
Here, you can fully explore the mysteries of fashion and experience the perfect blend of coffee and shopping. Numerous popular brands compete for attention, adding endless surprises to your journey. Sinsa-dong, a place filled with art and fashion, is sure to leave you with unforgettable memories.