The global serious games market surged to $11.1 billion in 2023 and is projected to skyrocket to $59.4 billion by 2032, according to IMARC Group. This represents a robust compound annual growth rate (CAGR) of 20.1% from 2024 to 2032. Key drivers propelling this growth include the escalating demand for effective learning solutions, a heightened emphasis on employee training and development, and the burgeoning adoption of virtual and augmented reality technologies.
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