I would say that social media marketing is the most efficient marketing strategy nowadays. I mean, it has a great effect both in the short and long term. Honestly, I think that since you have a business and you want to develop it quickly and gain more and more customers, you should actually pay more attention to SMM. That's what I did back in 2019. Initially, I tried by myself to develop the Instagram account by getting some followers using https://1394ta.org/ However, I needed some specialists to work on it.
RE: What is Social Media Marketing (SMM)?
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What is Social Media Marketing (SMM)?