Is the Square Video Format the Future for Social Media Mobile Viewing

in square •  7 years ago  (edited)

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Is Square Video the Future for Social Media?

Video is fast becoming the preferred format for consuming Social Media.

When combined with the Smartphone, video views are growing exponentially.

The digital world is witnessing a massive shift from desktop to mobile views.

Square video (1:1) takes up 78% more screen real estate on a mobile news feed​ than landscape (16:9).

VentureBeat recently found 92% of Facebook daily users (1.09 billion) accessed it via mobile.

Square video also fills more on-screen space on both Instagram & Twitter.

The bottom line, size matters and bigger is a better visual draw.

Whilst 16:9 may still be the preferred format for desktop the world is going mobile and the 1:1 aspect ratio is here to stay.

Maybe it is becoming "Hip to be Square"

To find out more go to our website: www.novalead.co.uk

Novalead Creative Marketing Solutions.

To find out more go to our website: www.novalead.co.uk

Novalead Limited offers free marketing strategy sessions. Email: [email protected] or call us on: 08456 170 697 to find out more. Novalead Creative Marketing Solutions

We support Small Business with bespoke Digital Marketing Solutions. Enquiries? Tweet us @novaleaduk or email [email protected]

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