The demand for dairy products continues to rise in key markets like the US, and China, thanks to increasing per capital consumption, and expansion of dairy products with innovation. This has led to a growing demand for dairy starter culture, which is essential for dairy based foods, also for various meats, sea food, as well. The rising demand for starter culture is expected to grow as consumer patterns continue to shift in key markets, with a growing preference of natural products. Due to factors like limited supply of land, and increasing costs associated with completely natural products, the demand for starter culture will remain high for processed food, organic food, and beverages in the near future. Moreover, the growing per capital consumption has led to increased awareness about benefits of starter culture among manufacturers. This has led to a steady, and stable growth of the starter culture in recent years.
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