Last month I had the opportunity to go to the niTRon Conference in San Francisco on behalf of @steemmonsters, you know.. the coolest game on Steem.
Tron is a blockchain as well as a cryptocurrency similar to Steem/STEEM in some aspects, but also very different in others.
I was asked to go represent Steemmonsters as well as Steem since I was somewhat nearby and as a “exclusive to STEEM” crypto newb, it was quite an experience. So I figured it was about time I made a post about the event.. better late than never right?
So, I hit the train with some Steemmonsters gear in hand and headed to San Fran!
First Impressions
Ok so full disclosure here, I had never heard of Tron before seeing someone on Steem talking about a Twitter exchange between Ned and Justin (ceo of Tron) and didn’t really do much digging. Crypto/blockchain newb remember?... heck, I don’t even have a twitter account 😬 moving on...
Anyways...when I started to dig into the chain as I knew I would be heading to the conference, the first thing I noticed was that they had great marketing. It was eye catching, consistent and they really succeeded with having a distinctive “look”, something I always felt we had been missing a bit on Steem. But, I had a hard time understanding what it is they had to offer exactly.. so I was looking forward to learning more at the conference.
They really get that marketing thing...
One thing I can say is that first impression of their grasp on marketing did not disappoint, as that seems to be a major focus of theirs. Arriving at the event I was met with beauty queens, mascots and paparazzi... they really put on a show.
When the conference got started things calmed a bit, and it moved on to talks and such. I was actually quite surprised with the small crowd once inside, as it seemed to be the biggest show in town when you came in the door.
Overall they had some interesting talks, with focus on many of the same things we at Steem are working out; onboarding, bringing crypto to newbs, dApps, and the potential future of crypto and decentralization.
But something was missing
While sitting in the talks I was digging through their sites, and I didn’t see a “Platform” or somewhere to actually be a part of anything other than to buy their token.. which is great, but I was looking for something similar to Steem.. the Steem platform.. the community.. you know, the visual and I wasn’t finding it.
Turns out, they don’t really have that🤷🏻♀️. They have some dApps and have partnered with some interesting platforms that sorta are similar to the Steem Platform, but nowhere near what we have here.. and that became more and more apparent in the talk on Blockchains and Content Generation...
Where our very own @andrarchy stole the show. It was never more apparent than in this moment that Steem was eons ahead of everyone else and really showed how Steem stands out from the rest, because we have something they don’t...
Community
And everything that comes with it...
After the talks I met up with Andrew in the “networking” areas and we were constantly approached, not to talk Tron.. nope, they all wanted to know about Steem. Turns out his talk was their favorite as well, and they wanted to know more.
During this we also introduced them to @STEEMMONSTERS and watched them immediately become fans. The idea of having a card game built on the Steem blockchain that also included this community itself, really was something that every single one was really impressed with. We signed up a few accounts and spent hours chatting about Steem and Steem Monsters and it’s when I realized.. we’ve got what’s missing elsewhere.
1.) We Have Steem Monsters
A game that has been kicking ass and has actually proven that a viable business can be built on the blockchain. It also opens so many doors for attracting individuals to the platform that may have no interest in blogging or cryptocurrency for that matter. A way to bring money into the ecosystem while also providing a service that people actually enjoy.
2.) We Have Community
Yeah, the people really do add value. Even though sometimes it gets a bit “Jerry Springer” here.. the idea that we have this place that not only has some great content, but is full of individuals building things together. Things like Steem Monsters as well as tons of amazing dApps that in my opinion, as well State Of The DApps, are some of the best in the industry. Just scroll through that list and seem how many Steem dApps are on the top.
We have everything we need here to be successful, we just have to get our shit together.
We have a user base many blockchains would love to have, and I think they have tried.. and failed to acquire it. We have a community of talented individuals, that when pulled together, can do extraordinary things.. not to mention insanely fast transaction speeds, tons of amazing dApps, an active user base that actually gives a shit about the place.. we have it all..
Well, except a mascot...
Tron may have us beat on marketing, maybe some of the glitz and glam they project to the world, but to me that’s an easy fix.. we just have to get our shit together.
Steem is more than just a blockchain, it’s a community, and that important detail makes us unique.
We as a community have such a great opportunity to be an active part of pushing Steem to where we need it to be. The Community foundation that @steemalliance is helping to organize is just one of the ways for us to be apart of the change.
Individuals have already shown the potential of crowdsourcing the much needed marketing aspects of the Steem blockchain. I hope that this opportunity allows us to take that head on, as well as so many other things.
It’s time for this community to come together
The Steem Communty, It’s what made Steem steal the spotlight at the NiTron conference and it will be what makes us steal the spotlight in the mainstream arena as well... we just have to, well you know.
@steemcafe, me, @andrarchy, @daveonarrival. I had so much fun with you guys and I’ll see you in Austin ❤️
Thank you @yabapmatt and @aggroed for building such an amazing game here and allowing the community to be apart of it. It really feels like it’s become more than a game, rather an example of what is possible here. Also thanks for letting me represent your stunning achievement at the conference. It was an absolute honor and to say people were impressed with it would be an understatement. Keep being you!
The conference was a great experience for me, a total crypto newb who discovered cryptocurrency through the bridge that is Steemit, to really see what made us unique.. and it’s why I’m bullishly determined to help show the world what he have to offer.
I hope you’ll all join me 🙂
Much Love and Steem On,
Justine
I agree with you on the fact that Steem just has to get their shit together...and maybe try a little harder to not fling it so much. But the first dapp on the chain was a social network...so is it any wonder that we would have normal forum style drama? We'll continue on and have much more drama in the future. We just have to keep going and trying to get more projects together and more work done and...get our shit together. :P
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Haha! Totally agree, it’s just a part of social media and we are seeing some ways (through steempeak) to filter it a bit but I assume it’s something we will always deal with in one way or another.
Exactly that! And I feel we are moving in that direction, there is so much building happening right now that I feel pretty optimistic for the future.
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The thing that really jumped out to me here, is that with all of the patterns you rock... you just have a white comforter?!
Well written, and faith in Steem boosted for the night.
P.S. If you're truly exclusive to Steem, you may want to consider a little BTC/ETH to diversify and/or facilitate crypto transactions where Steem isn't accepted yet and avoid conversion fees.
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Ha! That’s what jumped out at you?! Lol.. well, actually that is at the hotel.. as I had to include the cool Tron swag bag stuff when I got it... butttt I do actually also love white linens.. clean and crisp.. I’m a fan.
I don’t rock patterns really! I’m more of a jeans and black T-shirt type girl.. Lol just my favorite flannel shirt that you all can’t stop giving me crap for.. it’s still me favorite though, it always will be 😜
Please don’t make me admit on the blockchain how STEEM exclusive I am.. one day someone who is very patient will help walk me through things.. but last time someone tried.. I pushed the wrong button and @dj123 said I cost myself 20STEEM.. sooooo, I’m gonna stay Steem exclusive for now.😬
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Figured it was the hotel's but where was the fun in that? Saw floral shirt action above, but was too quick to assume it wasn't anything but IJ's backup he chivalrously offered because it was getting cold. The flannel was given a break today, I swear, but I have something up my sleeve you'll see soon.
If I can sit for 3 hours helping people who think Bitcoin is the mafia and fake money, I can walk you through whatever if you need to cross that bridge. Fluent in the essentials + infinite patience. Open door.
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Hey hey @llfarms. Solid solid post. The 4 of us look great in S.F. Have a wonderful evening. See everyone in Austin in April. -resteemed-
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Hey thanks! Looking forward to it 😉
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Hey @llfarms
Brilliant stuff, I felt like I was there sitting right next to you also board listening to all the tech talk lol
In my honest opinion I feel that is what blockchain projects lack a good spin doctor. No one cares whats under the hood, well at least for normies that is dont give me all this aspirations and tech mumbo jumbo
tell me how it works, how I get involved and how it benefits me as user and all the benefits included in being part of a community. Blockchain projects have a major marketing problem and even with crappy tech I think the ones that put themselves in the users shoes and speak in their language will ultimately be successful (PS I am a marketer so I could be bias)
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Totally agree!! And yes, I think a lot of the way things are presented just isn’t interesting for the common folks. We need to make it fun, make it attractive and “spin it” to a point.
Marketing is something that is sooooo dang important and while I’ve very much felt we need to sort of clean house before we invite everyone in (aka the masses) we really have to figure out what our message even is. We need to have a cohesive look and then can work on marketing to the world.. currently, we are just sort of a mess.. but dang this mess has so much potential!
Thanks for your comment and I hope that marketing talent of yours comes in handy soon 😉
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Looks like a successful event and you had fun doing it. You said that there is a lack of marketing for steem and I think you are right on that score. However I think that before now it would have been a waste. As you saw with tron you can market all you want but once people look past the curtain and see no product it was all in vain.
Now we are in a better place to do it I think. We can on board people instantly without going through steemit. We have a strong core community willing to help out the new users and we have apps to keep them active as most people don't want to blog. The just want to use.
I think what you and the others have done here is a great marketing initiative as it targets the right user base. People who already have and interest and probably an investment in crypto. If we could keep doing this at other events with other steemians to showcase what we have here it could bring in the right people and get them talking. We are still not ready for the masses but I think we are ready to expand what we already have.
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It would be great if we could combine the communities in discord with the steem blockchain. That would give us so many more tools to work with. Maybe at some stage?
I think you are right with your points here and for now it's all about bringing in the right users. A lot of people just aren't ready to use the chain as it's not very user friendly yet. However there have been huge steps made to make it better since I have joined and if we keep going at this rate it won't be long before those extra steps are removed and there are no barriers for people to use steem in the real world. Once we have that we are onto a winner.
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Love the picture of you, IJ, Dave and Andy!! Excited that you are coming to Austin! <3
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I think the community in Steemit is very special, too, lele :D I love that we have something that other places have tried to capture so hard .... It is so precious and we can certainly achieve a lot of things together if we only put our energy and heads and collective talents into action !!!
Gorgeous post <3 You always uplift the platform * ___ *
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Awe thank you my dear spidey ❤️ I agree, we could do many things if we come together, and I feel we already have some examples of it. Thanks for being such a positive part of this place, it’s needed 🤗
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Whoa... everyone in this post that lele's mentioned, all of you are awesome! Lele, like you, I'm also unfamiliar with the crypto thing and that's why Steem is the one that made me join because it offers something that others don't, the blogging aspect, the gaming, the community. And I think if it can be made better and sustainable then we will be light years than the rest.
I really like reading your post because you bring so much hope and excitement into what we have. I feel a lot of people who are here sometimes take things for granted, including me. It's good to be reminded how wonderful this place is and can be :).
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It’s what got me here too, and while I don’t think “blogging” is all Steem has to offer.. I think it’s a way to onboard people that we wouldn’t attract otherwise. That mixed with the games and community overall give us a real edge I feel.
Thanks, I’m trying to be more positive 🙂 as I do really feel we have some great things to offer here. Thank you for your wonderful comment and your constant uplifting spirit ❤️ It’s appreciated more than you know.
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TRON's CEO is known to be a good marketer of TRON. Glad to hear you made it there and help get the word out about Steem & Steem Monsters!
Oh, and yes, it's all about community. It starts with a community and ends with a community. If blockchains don't have it, they will not be going very far imho. Steem/it has it all!
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Yeah it’s clealry something he (or someone on his team) feels is very important and I feel it makes a real difference for them.
I totally agree! We just have to push this community to help us get where we need to be, thanks for being a part of that 😉
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This post was shared in the Curation Collective Discord community for curators, and upvoted and resteemed by the @c-squared community account after manual review.
@c-squared runs a community witness. Please consider using one of your witness votes on us here
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Thanks guys!
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Hi @llfarms!
Your post was upvoted by @steem-ua, new Steem dApp, using UserAuthority for algorithmic post curation!
Your UA account score is currently 6.051 which ranks you at #302 across all Steem accounts.
Your rank has not changed in the last three days.
In our last Algorithmic Curation Round, consisting of 204 contributions, your post is ranked at #8.
Evaluation of your UA score:
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well i would never be in crypto ( well only steem) if the community was not here. looks like there is a lot of potential but we will see
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所以你说TRX真的表里不一,是不是?
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Wow.. what a post @llfarms. Thank you 😊
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This was so cool, Tron looks amazing to me! Steem Monsters is the best crypto game out there! 👍👍😁
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See you in Austin. :) I think you'll have an even better time than in SF
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I’m excited! Plus, there’s bbq 🤤
See you soon!
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Congratulations @llfarms! You have completed the following achievement on the Steem blockchain and have been rewarded with new badge(s) :
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Sup Dork! Enjoy the upvote!!!
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You got a 26.03% upvote from @ocdb courtesy of @llfarms! :)
@ocdb is a non-profit bidbot for whitelisted Steemians, current max bid is 24 SBD and the equivalent amount in STEEM.
Check our website https://thegoodwhales.io/ for the whitelist, queue and delegation info. Join our Discord channel for more information.
If you like what @ocd does, consider voting for ocd-witness through SteemConnect or on the Steemit Witnesses page. :)
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Yeah, it's a pleasure to be part of this community 💯💖
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