The late Sergio, former CEO Ferrari, had a plan of making 2B Euros by 2022. However, his predecessor-Louis has a softer touch.
For Sergio, that was just too aggressive. Still, this doesn't invalidate the fact that Ferrari needs new models.
Louis forecasts between 1.8B -2B Euros and has rolled out a number of new products to enable him achieve the goal.
In plain language, Ferrari will be introducing 15 new models in the next few years, including an SUV and a few hybrids to enable it make that kind of money.
In fact, more than half of the line up will be made up of hybrids. GT vehicles, where styling and driving experience are a plus will also be part of Ferrari's core strategy as it looks into growing its revenue.
And Ferrari is not joking, two models are already out, the Monza SP1 and Monza SP2 and they are awesome.
Ferrari has gifted these with the V12-most powerful engines Ferrari has ever build.
These engines catapult the cars from 0-60 in 2.9 seconds!
The lack of a windshield is so much of an advantage to these cars. The whole structure is made up of carbon fibre and is just one piece.
