Are we really going to pretend like a TikTok account is not have a TikTok account for your must-have for businesses?
Come on, it's 2022 now. Change that attitude that this site is only for Gen Z's- and even if it is dominated by them, that is actually a good thing.
What Is TikTok
TikTok is a social media app that gained its popularity during the COVID lockdown. It is similar to Vine, since you can create, edit, and post 15-second videos. In that short amount of time, your goal is to create video that captivates your audience so it has to be impactful, entertaining, and intriguing.
Impactful to carve the message you want to convey, entertaining so that they will actually watch it, and intriguing so they will give you a follow, browse through your contents, and even share them on the internet.
How TikTok Can Help Your Business
1. A Platform That Shows Your Purpose
Yes, you can post pictures on IG on how to use your product, how to give them as gifts, and all other things that your company can offer. However, with TikTok, you can post pictures AND insert videos of how it actually works- all in the short amount of time that will not get your viewers bored.
2. Be The First
Most companies argue that they already have enough social media so they are not creating a TikTok account anymore. This is what you should take advantage of. Being the first on this platform will earn you followers with little to no competition.
3. Gen Z As A Target Audience
It is a myth that Gen Z are the only people on TikTok. There are moms in that site who teach people how to budget, dads who teach people how to use the grill, grandmas who show off their outfit, and all other users from different walks of life. But yes, Gen Zs still dominate this app. However, that is not an entirely bad thing.
The purchasing behavior of Gen Zs is they tend to purchase good quality items at a considerable price. With the internet access that they have, they because the most informed consumers in the world- and they talk about the items that they love (or hate) in their accounts. They love doing hauls and giving reviews about it, so having them as the audience can be an advatage to you.
How To Gain More Likes & Grow Your Following on TikTok
Here are the 10 simple and doable tips that we have collated for you to get more TikToklikes:
Optimize Your TikTok Profile
-Choose a high-quality profile picture that will help viewers recognize you easily.
-Link all your other social media channels to your TikTok profile.
-Make your profile public so that others can view your videos.
Create a Niche with Great Content
-Invest in the quality of your content. Pour in all the creative juices that you and your time have, and come up with fun yet strategic videos to post on your account. Remember: you've only got 15 seconds.
Stay on Top of TikTok Trends
-Make weekly challenges that everyone can join, use different hashtags, and ask your followers to Stitch or Duet your videos.
-You can also ask a customer of yours on this site to do a brand takeover to offer new content to your viewers.
-You can also make dance videos or use sounds that could make you go viral and take over the entire app.
Make Shorter Videos
For you to monetize your content and be on the homepage, you have to meet a minimum amount of time on YouTube and Facebook- and to that TikTok said: "NOPE"
It is preferable if you make shorter videos on TikTok. People nowadays have short attention spans, and if you are only starting out on this app, you are nothing but a fleeting video on users' FYP. So what you should do is this: Make a long video, splice it into different parts and post it. By doing this your audience will not get bored and they will actually go to your profile to look for the other parts of the video you just posted.
We do have more tips for you on our site so if you want to know more about how you can gain more likes and grow your TikTok account, make sure to visit this link