Wealth Of Information : Evan Wrekn Marsh

in steemit •  6 years ago 
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Nice dear

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Concept

  1. MMAPGX is your business concept that will satisfy a consumer need? (1–3 paragraphs)
  2. Write a mission statement for that concept. (Refer to the Supporting Examples for Project 1 download document.)
    Current State
  3. Discuss the key trends in the entertainment sector you chose.
  4. Define the current state of the sector you chose.
  5. Explain the strategic opportunities and potential for future growth in this sector.
    Competitive Advantage
  6. Identify direct and indirect competitors of the company you chose.
  7. Explain the competitors based on products, price, promotion, and distribution.
  8. What are the strengths and weaknesses of the competitors?
  9. Explain the opportunities for competitive advantage based upon your analysis.
    Marketing Strategy
  10. Identify the target consumer groups for the venture.
  11. Explain the product, price, place, and promotion of the venture.
  12. Explain the key features, benefits, and differentiators of the venture. (Refer to the Supporting Examples for Project 1 download document.)
  13. Create a brand positioning statement.

#mmapgx is a diversified global media and entertainment company. The company holds a portfolio of a bunch of stuff.

designs, manufactures, and markets mobile communication
and
media devices, personal computers (PCs), and portable digital music players, and sells a
variety of
related software, services, peripherals, networking solutions, and third
-party digital
content and
applications. The company operates globally across the US
, Europe
, and Asia
Pacific. It is headquartered
in Cupertino, California
,

COMPANY PROFILE
Netflix, Inc. (Netflix or 'the company') is an online subscription service
streaming television (TV)shows and movies.
The company's subscribers can watch unlimited TV shows and movies
streamed over the Internet to their TVs, computers and mobile devices, as well as receive digital versatile discs (DVDs) delivered to their homes.
The company primarily operates in the US. It is
headquartered in Los Gatos, California and employed 2,327 people as of December 31, 2013, of whom 305 were part-time employees.
The company recorded revenues of $4,374.6 million in the financial year ended
December 2013 (FY2013), an increase of 21.2% over FY2012. The operating profit of the company was $228.3 million in FY2013, compared to the operating profit of $50 million in FY2012. The net profit was $112.4 million in FY2013, compared to the net profit of $17.2 million in FY2012.

COMPANY PROFILE
Live Nation Entertainment is a producer of live music concerts. The company owns, operates, has booking rights, or has an equity interest in 158 venues, including House of Blues music venues and
locations such as The Fillmore in San Francisco, the Hollywood Palladium, the Ziggo Dome in Amsterdam, and 3Arena in Ireland. Live Nation Entertainment operates in the US, Australia, China,
Belgium, Canada, the Cayman Islands, the Czech Republic, Denmark, the UAE, Germany, Hong
Kong, Hungary, Finland, Estonia, the UK, Isle of Man, Italy, Lithuania,
Luxembourg, Mexico, the Netherlands, New Zealand, Ireland, Norway, Poland, Russia, Scotland, Singapore, South Korea,
Spain, Sweden, Thailand, and Turkey. It is headquartered in
Beverly Hills, California, and employs
around 7,900 people.
The company recorded revenues of $6,867 million in the fiscal year ended December 2014, an increase of 6% over 2013.The company's operating profit was $7.2 million in fiscal 2014, a decrease
of 94.9% compared to 2013. Its net loss was $90.8 million in fiscal 2014, as compared to a netloss of $43.4 million in 2013.