Nugget 2
Digital Marketing Skill
So, in my last post I really took time to talk about myself in a bit just to spur up some of us who are still contemplating on what to do, the niche to stick to and what have you. I want to talk about Digital Marketing as a skill you can leverage on presently and build over time.
Looking at the traditional marketing definition which involves buying and selling, the same goes with Digital Marketing. It is a multifaceted skill set that combines various techniques and strategies to promote products, services, or brands through digital channels. It involves leveraging online platforms and technologies to connect with potential customers, drive traffic, and generate sales.
It all boils down to making sales, of course when sales are made, money is definitely made.
Here are some components or we can call them niche where you can actually leverage on;
✔️Search Engine Optimization (SEO)
This has to do with ensuring that website structure, speed, and security are optimized for search engines, identifying the terms and phrases potential customers use to search for products or services. So this one alone is a skill that is worth having in order to be useful in the digital space. it is a rare skill.
✔️Content Marketing
This is a skill whereby you can develop valuable and relevant content (blogs, videos, infographics) to attract and engage a target audience, planning, creating, distributing, and managing content to achieve business goals, crafting compelling and persuasive text for various digital marketing materials. So many content creators today are multi millionaire not because they have two heads but because they have been able to understand the needs of the masses and they use that to their own gain. You can also be a content developer there's no magic in it my brother abi my sister😀
✔️Social Media Marketing
This is one of the easiest and affordable online skill you can ever imagine. Just the use of social media platforms (Facebook, Instagram, Twitter, LinkedIn) to connect with the audience.
All you do is scheduling and publishing posts, stories, and updates, interacting with followers, responding to comments, and managing online communities. Running targeted ads on social media platforms to reach specific demographics (People). Like I said, this is quite cheap and legit. Like what I'm doing right now, it's just for the fun of sharing knowledge, ideas especially when I have the time to do it.
✔️Affiliate Marketing
This is one lucrative niche so many digital marketers have settled for. It's about collaborating with affiliates to promote products or services. The good thing about it is that even though you don't have product of your own, you can still promote other people's products then you get paid (commission). E-commerce stores like Jumia, Click Bank (An international marketing platform) gives access for one to register as an affiliate.
These are just very few of all the Digital Marketing skills we have, you can do your own research and see where you can function.
Don't be ideal bro! you are a girl, you don't have any excuse in as much you have a #smartphone maybe a #laptop and #DataConnection then you're good to go.
In a null shell, Mastering digital marketing requires a blend of technical knowledge, creative thinking, and strategic planning. As digital technologies continue to evolve, staying updated with the latest trends and best practices is crucial for success in this field.
In my next post, I shall talk about a very high paying skill that I'm currently into. just keep following the Nuggets till you get what you want😉
