Thanks Digital dude and for the discussion points.
I agree that there needs to be more from the site but this is still early days and I believe it will evolve. If they can implement ALL their proposed tasks from the road map then it will be a truly competitive platform but that is years rather than weeks or months.
I would argue that whichever platform creates a "1 button withdraw to fiat" (obviously call it something simpler like "withdraw") which does all the work under the hood so people don't need to have a PhD in how to work exchanges, then that will break down a lot of the barriers.
Of course, if people catch wind of the Bluffer's Guide then they will be well on their way to understanding how it works :D