Slightly a week after Apple unveiled its first budget 5G smartphone, Samsung blazoned a contending model that rivals it on price.
At a brief virtual event on Thursday, Samsung showed off its new Galaxy A53 5G smartphone, which packs much of its advanced- end flagship line into a more budget-friendly device. The Galaxy A53 comes with a new quadrangle-camera system, a important processor, a satiny design and 5G capabilities.
But the phone's price is maybe its biggest selling point. The A53 costs$ 449 for a 128 GB model,$ 50 lower than the previous time's model and, it just so happens,$ 30 lower than Apple charges for an iPhone SE with the same quantum of storehouse. (Apple also offers a 64 GB interpretation that starts at$ 429. The A53 doesn't come in that storehouse option.)
The apparent price war is the rearmost suggestion that smartphone makers may be laying on affordable 5G bias to allure first- time buyers and upgrades, at a time when the request feels impregnated. Some judges, still, have refocused out that there isn't yet clear consumer demand for 5G.
Samsung's Galaxy and Note flagship smartphones have long overshadowed its A Series bias. But amid the profitable query girding the epidemic, the further price-friendly line made up a maturity of the company's total smartphone shipments last time, according to IDC Research.
The reason, according to Ramon Llamas, a director at IDC, is"because Samsung cleverly positions it as an uppermid-range smartphone device masquerading as an entry position device."
Beyond price, the rearmost interpretation of the6.5- inch smartphone runs on Samsung's new Exynos 5 nm processor, which helps support enhanced AI- capabilities that power, for illustration, bettered Night mode and the capability to remove some unwanted objects in prints. The rearmost model also gets a significant battery bump, with the pledge of two- day battery life on a single charge.
The Galaxy A53 also features a quadrangle-camera system with an bettered 64 MP main camera and high- resolution 32 MP frontal camera.
Last month, Samsung unveiled the rearmost smartphones in its flagship Galaxy S22 line and noted in a recent press release thatpre-orders further than doubled those of the Galaxy S21 series.