It has been a long time since Xiaomi has targeted the UK market in recent years. The desire to enter Queen Elizabeth's country market was finally achieved.
As quoted from Tech Radar, Sunday (6/5/2018), by cooperating with operators Three UK, Xiaomi pitch in the UK and reach out to gadget fans there.
"We've noticed Xiaomi's success from a distance and are impressed with the various connected devices they offer," Chief Digital Officer of Three UK Tom Malleschitz said.
For the Three UK partnership, they can provide a more varied smartphone, and open up the possibility for other connected products to offer to Three's customers.