From Coindesk
Two-time Formula One racing champion Fernando Alonso is tapping Kodak's blockchain-powered platform to safeguard his image rights.Read more: https://www.coindesk.com/f1-champ-alonso-adopts-kodakcoin-platform-image-protection/WENN Digital Inc., Kodak's partner in developing KODAKCoin, a new blockchain system to store and manage image copyrights, announced on June 28 that it had signed an agreement with Alonso to protect both his professional and personal images and videos.
According to the press release, this agreement will make KODAKOne "the exclusive image registration, protection and license-monitoring solution" for Alonso's images and videos. The system will allow his fans to access the platform, which is not live yet, to upload, register and protect their photos and videos of Alonso while being "rewarded."
Alonso said in the release:
"We live in a world driven by content distribution across different channels, especially during such large events as F1 and WEC. I'm very excited to know that I have the ability to reward my fans and professional photographers for their creativity, and that the content they produce can be protected by a single platform."
Oh how the mighty have fallen and seemingly latched onto the latest technology craze. If only they were so eager to adapt to bleeding edge technology Kodak might still be relevant today.
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This is best news my friend. I think that the price of kodak coin will rise soon.
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