When you next go on vacation, who will pay?
It’s a simple question and you may think the answer is obvious: you, the customer.
But are travellers covering their costs?
Experts at a roundtable event organised by Cornell University were asked that question and they answered with a resounding “no”.
All those around the table—academics and representatives from businesses and destinations—accepted that tourism isn’t paying its way.
Our industry is undervaluing its shared products—the destination “assets” visitors enjoy, such as beaches, biodiversity, heritage sites and infrastructure.
How has this come about? Some of the reasons include:
Read the full story at https://goodtourismblog.com/2018/05/goodbye-freeloading-hello-free-thinking-the-travel-foundation-asks-who-pays/