Tuborg is a Danish brewing company, originally founded in 1873. It’s particularly popular in Denmark and several other European countries, though it has a presence worldwide. Tuborg is part of the Carlsberg Group, which acquired it in 1970, and is well-known for its pale lagers, especially the iconic Tuborg Green, which is a light, easy-drinking lager with a mild hop bitterness.
The brand has a reputation for being connected with music and festivals, with sponsorships for major music events across Europe. Tuborg’s approachable taste and branding have made it popular among younger drinkers and those looking for a lighter, more refreshing beer.
