Introduction to Opencart
Opencart is a very popular e-commerce software which is written in PHP. It is totally free, and definitely includes most of the things that you can use when you create, run and scale up your business or e-commerce platform. It has beautiful and useful themes. It is easy to learn and use. And of course it is totally free.
Benefits of Opencart
It is totally free. It is very powerful and it has a vast variety of plugins, extensions and themes which helps you to customize your shopping platform. Also it is really catch up the other shopping platform management systems. And many of the people tell that it is mostly useful for the medium or small sized stores.
What ads channel I used ?
I choosed Facebook for promoting. It is the good idea that promoting open source projects by way of Facebook. Therefore I created Facebook page to support growth of this kind of open source projects. Here as you can see my Facebook account and Facebook page.
Audience
I have reached 4,800,000 people in Nigeria, addressing all men and women that their ages between 18-65. Due to many advantages of OpenCart, I wanted to introduce this program to people in Nigeria with my ads. Because of features of OpenCart, Nigerian people can use this to create online stores to reach out worldwide customers or local customers since there is a few technical developments, i think creating an online store without much of a technical development can be great and that is why I wanted to target this audience. I targeted people who are interested in tags like E-commerce, Open-source software, Free software
Activity
I made an advertisement on Facebook to reach this program to all the people in the Nigeria. With this facebook page, thousands of people have seen my ads. I also opened facebook page for ads from facebook account. I did this post on facebook page and I tried to reach this open source program by targeting all people in the Nigeria. You can see my post here;
Post Result
I budget 7,97 Turkish Liras for this ad and spend all this money for this ad. 5770 people reached OpenCart thanks to my ad. 18 of these people clicked post. 17 of these clicks are link clicks and rest of them are 1 other clicks. Also this ad got 109 likes, comments&shares. Here you can see post result;
You can see my video proof: