Take a look at this contribution to get an idea, how excellent mock-ups look like.
I am saying your mock-ups are bad but they aren't anyway near excellent as well. We have to choose between excellent and poor.

As far as score is concerned, moderators can change the score at their discretion if they feel the score isn't fitting the quality of the contribution.

Do you get any joy scoring people down?

No, I don't. I rather like to score more.