5 Ways to Grow Your Social Media Account Without Putting in a Lot of Work
Social media can be a great way to grow your business. It's one of the first places people go to find out more about your company, and it can help you reach an audience you might not have been able to otherwise. However, it's not enough to set up social media accounts and wait for followers and likes to roll in. For this piece, we're going to give you five ways that you can grow your social account without putting in a lot of work. Read on for some helpful hints!
Understand your audience
Understanding your audience is key to growing your social media account. The better you understand your audience, the more likely you are to be able to tailor your content. If you're not sure who you want to reach, try using tools like Facebook's Audience Insights or Google's Keyword Planner.
Post frequently
One of the best ways to grow your social media account is by posting frequently. Posting about once a day is usually enough for Instagram and Twitter, but Facebook might require more.
Posting at least once a day will allow you to keep your followers up-to-date on what's happening with your company, and it'll provide them with new content to share if they like what you're sharing. And if you want to go the extra mile, try posting at least twice a day. Your posts will get in front of more eyes that way, and you'll likely see an increase in engagement as well.
Carefully monitor engagement
The first thing you can do to get more followers on social media is to monitor engagement. Whenever someone likes, comments, or shares your post, make a note of it and look for patterns in these interactions. You can see what types of posts work best, which days are better for posting content, and what times people are most likely to engage with you.
Know when to post
The best time to post varies depending on which social media platform you're using. For Facebook, the best time is between noon and 6 pm (EST) because this is when people are most likely to be online. For Twitter, it's important to know that there is no certain time of day that works better than any other. The best thing to do is keep an eye on your analytics and find out when your audience is most active.
Content: Creating content for social media doesn't have to be complicated or difficult if you follow a few simple steps. First, make sure your pictures are high quality and your captions are engaging. Uploading images with a compelling caption will help people engage with your content and even share it with their friends! Make sure you're including hashtags in your posts, too--people are more likely to see them than without them. When creating content, try not to use too many words or long sentences--keep it short and sweet so it's easier for people to read!
Hashtags: Hashtags can help get your company's name out there and increase exposure on social media. You should include hashtags whenever you're posting about something related to what you do; for example, if you sell clothes, #fashion would be appropriate in your caption or post title. Hashtags can also be used while sharing links--let’s say you write a blog post about the importance of marketing on social media platforms like Facebook and Twitter;
Use Right Tools
If you're on the Sales hunt, you might have a Socialpilot. It's important to not only build your social media account, but to maintain it as well. You'll want to use the right tools for the job to make this process easier. Tools like Socialpilot you can add all your social media accounts, and then some. Post all your updates without ever worrying about running out of limits. Go beyond the popular social networks to increase engagement and leads with #1 social media scheduling and publishing tool. can help with scheduling posts, your social media strategy can help with reply to all your comments, messages and posts on multiple Facebook Pages – in real-time with SocialPilot https://bit.ly/3p8VT72