Toyota Commented Avanza 'stabbed' Xpander

in xpander •  7 years ago 

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Wholesales Toyota Avanza 'saleship' stabbed 'Mitsubishi Xpander last month. The top position over the last 14 years was captured by Xpander who was only six months old.

Executive General Manager of Toyota Astra Motor (TAM) Fransiscus Soerjopranoto responded to the 'cold war' conditions of Avanza and Xpander over the past few months. According to him, Avanza is better known as the 'car a million people' is indeed being down sales wholesales it.

The condition is described as Soerjo called Sojuo men because the arrival of MPV competitors from the brand of one country, namely Xpander which finally returned to provide many choices for consumers of family vehicles.


"The number of choices for customers with the presence of new products," Soerjo told CNNIndonesia.com, Monday (12/3)

Nevertheless, he explained that his side can still maintain the retail sales of Avanza with a number of about 7,000 units, or on sale retailAvanza paper is still stable from month to month.

"One more is the number WS, try to ask RS (retail sales of it) how much? Avanza RS is still 7000-loh (February 2018)," Soerjo said.

Previously, TAM Rouli Sijabat's Public Relations Manager explained that the small volume of Avanza wholesales sales is due to the fact that the Japanese manufacturer is focusing on meeting the demand for new Rush models. Until February 2018, the letter of ordering vehicles (SPK) Rush has reached 17 thousand units.

"It's also our impact is being focused on meeting the high demand in Rush.This is more toward adding Rush supply to consumers so as not to wait too long," Rouli said.

Meanwhile, Chief Marketing Officer of Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI) Imam Chaeru Cahya said with the number obtained currently Xpander market share in low MPV market to 31 percent.

"Our focus is on continuing to accelerate delivery fulfillment to consumers who have pivoted," said Imam.

Sales data wholesaleales Gaikindo obtained CNNIndonesia.com this afternoon, (12/3), showed Xpander managed to block the rate of Avanza in February 2018. Xpander reached 7,400 units, while Avanza only 6,773 units. The number is up from January as many as 7,079 units (Xpander), while Avanza slump from 7,543 units. (mik)

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