Mark Zuckerberg fought a special challenge in 2016 by announcing by the end of 2015 that he would devote himself to building a digital assistant that would allow him to control his home entirely via voice commands. Through a smart phone application, Jarvis's assistant, Zuckerberg shared his technical details with the end 2016.
Based on the above, some predicted that the level of artificial intelligence in the Facebook network will increase significantly, the skills of its CEO enabled him to build a digital assistant from scratch, which means that the allocation of a full team of these technologies will lead to major breakthroughs in this area. But the reality has been quite the opposite since that era.
By the end of 2016, the Facebook network witnessed one of the biggest e-disasters that changed public opinion after a Russian intervention was found in the results of the US election that began on the Facebook network through advertising campaigns targeting a certain segment of Americans in order to vote for the US president Current Donald Trump.
After working in 2017 on the issue of artificial intelligence algorithms that contributed to spreading false news without verifying it, Facebook 2018 began a series of successive press releases targeting its smart applications, first announcing the suspension of its digital assistant M, Developed by 2015. A few days later, the network released a new section of local in-app news, a section that displays news selected in the context of algorithms and a team of editors, thus abandoning those smart algorithms that were responsible for selecting the most prominent news to display Serving.
Zuckerberg went on to confirm radical changes in the way topics are viewed in Facebook by tweaking the latest newsfeeds, focusing on friends 'posts instead of posts published by public pages and accounts, which covered family and friends' posts. In the previous.
After these sudden statements and steps, the Facebook account manager announced that the company was making new changes to simplify the usage experience, which followed a wide range of features, including Bots, which was designed to help users and offer suggestions during the exchange of messages.
All of these tools relied in some way on artificial intelligence and machine learning to help organize the visible content of the user. However, every time they were left without human intervention, they caused a disaster or problems and results that no one wanted to reach. Some studies have indicated. This means from another angle that Facebook efforts in the field of machine intelligence were not in place, or at least, did not come out with the desired results.
In 2018, after all these amendments, will Facebook avoid those hiccups? Or will it fail again because its intelligent algorithms have not yet mastered human nature and its mechanism of dealing with events.