The inability to convert the large following on social media into something that has a tangible material value is perhaps the most burning issue for a large number of influencers and opinion leaders who are highly recognizable in certain social or professional circles. Although some social media websites provide their users with an opportunity to monetize their influence, this material reward is by no means fair and adequate, taking into account the effort that influencers put into the creation of a considerable following. However, everything will change once IndaHash will come into play.
IndaHash is a revolutionary concept that will revise the way the influencers interact with their audience and how they are integrated into the world of advertisement. Visit indahash.com/ico for a more detailed insight into this marvelous project.
It will be realized in the form of the app that will connect more than 300 thousand influencers and their 900 million followers with over 400 globally renowned brands. The influencer will be able to launch different kinds of marketing campaigns while working in close conjunction with various companies and brands.
However, the improvement of the influencer-brand collaboration does not constitute the essence of the IndaHash project. The real purpose of IndaHash is to provide influencers with an opportunity to tokenize their impact which means that they will be able to reap benefits from the social activities in the form of cryptographic tokens.
IndaHash was founded by Barbara Soltysinska, a successful digital entrepreneur and a winner of numerous business awards, in 2016, and in just two years, this project managed to gain an unexpectedly large traction: just in one year, the number of influencers, who expressed their desire to participate in the project, increased by a staggering 352%. These numbers will only grow after IndaHash goes through the ICO (the last two month of 2017), and gets integrated with the major cryptocurrency exchanges, introduce theirown wallet, the well-elaborated tokenization program, and influencers' reward system. All these plans will be realized in the course of the next year.
IndaHash is a really exciting opportunity for all those who want to add more value to their activities in various social media. It will be a crypto-economy based on the three-way interaction: brand – influencer – audience, which will add a totally new dimension to the usual marketing campaigns. Here is a brief description of the indaHash workflow scheme:
- A brand requests a marketing campaign and funds it with fiat money or indaHash coins.
- An influencer agrees to organize and run the campaign and gets remunerated with different amounts of the indaHash coins, depending on the campaign's progress.
- The influencer is capable of generating his/her own tokens using indaHash coins for the purposes of gamification of the campaign, improvement of interaction with the followers, and intense promotion of a brand.
- When an influencer collects a certain amount of indaHash coins, he/she can either convert it to conventional currencies or trade indaHash coins on cryptocurrency exchanges. IDH coins can also be used to get an early access to the newest products and great discounts.
IndaHash is bound to make a paradigm shift in the work of marketing. It will provide incentives for all participants of ad campaigns, especially for those influencers who have been waiting for a long time for such a gorgeous opportunity.