Every bloggers goal is to get as much people as he/she can to their blog. Some pay for it, some try every means possible to get it for free, some are just good enough to get the amount of people they need to their blog. The purpose of this article is for the beginners not really for the established bloggers. So we are going to go through the basics you need to take to get traffic to your blog. We are going to go over 4 biggest platforms that can drive traffic to your blog. This is the second to the last step in blogging. The final step is to monetize a blog like the big boys, but don't try to run before you can walk.
It's a waste of time to create a product before you have any visitors to your website, because you have no idea what your readers are interested in yet.
In the world of traffic, there are lots of directions you can head. That being said, there are 4 source of traffic in particular that makes sense for bloggers these days. You can use all four if you'd like, but we recommend trying to get good at ONE in the beginning, because each of them takes a lot of time to truly master.
Here are the 4 different types of traffic for new bloggers(those that were excluded like Instagram, Snapchat, Twitter and a host of others, is because they do not generate most bloggers as much traffic as the sources listed below;
Most bloggers try to optimize their blog to rank in google's search engine because it is a massive source of traffic.
The positives of picking Google as your main source of traffic are:
Lots of traffic
Very trusted source of traffic
The negatives of picking Google as your main source of traffic:
Very competitive
Can take a while to rank
FACEBOOK(MOSTLY PAID ADS)
You can use Facebook to drive traffic to your pages through page ads or small amounts of organic traffic. Facebook is also really good for "Facebook Groups," where communities help each other out to reach their goals.
The Positives of picking Facebook as your main source of traffic are:
Trusted
If you have money for ads, they have great targeting features
The negatives of picking Facebook as your main source of traffic are:
Very costly
Organic traffic reach is very low unless posts goes "viral"
GUESTS POSTS
This is where you post articles on popular news sites like "Huffington Post" and even other smaller blogs in your niche for traffic and exposure.
The positives of picking Guest Posts as your main source of traffic are:
Traffic is free
It's fairly easy as all you have to do is write the article and submit
The negatives of picking Guest Posts as your main source of traffic are:
You don't own the content anymore.
It can be hard to get into if you are new to wriring.
The people who visits your website will be a small percentage compared to the people who reads the article. It can still be quite a bit depending on the sixe of your website.
We like to call Pinterest peanut butter if blogging is jelly. They work so well together to drive lots of free traffic.
The positives of picking Pinterest as your main source of traffic are:
Traffic is free.
Massive traffic pontential.
Traffic is sustained because it is a search engine
The negatives of picking Pinterest as your main source of traffic are:
Takes time to master
Takes a little bit of time to create "pins"
If I had to list these in order of ranking for new bloggers, it would go:
- Guest Posts
- Facebook
The biggest mistake a blogger can make as a newbie blogger is spreading yourself too thing and being mediocre at a lot of things