The internet space is big enough for everyone. However, the competition to rank top on the search engine pages is too hot for some sites to keep up with. For the longest time, people have believed that content is king for any authority blog. While this is true, content alone is not enough to drive and retain traffic to your blog. You need to consider blog design trends as well.
Of course, people visit your blog for content and information, but other elements may keep them there for long, or persuade them to visit your blog again and again.
Besides content, the other important element of your blog site is the blog design. Blog design is the first window through which people get into your world of blogging. Blog design is responsible for about 95% of your visitors’ first impression of your business. Poorly designed blogs quickly put off some of the online visitors. Therefore, if you want to drive and convert traffic to your blog, you need to get the design right.
The elements that constitute the blog design like color, layout, and display, make your blog look neat and enhances user experience. That is why you need to incorporate modern blog designs into your blogging strategies.
Blog design trends are evolving.
Blog design trends are evolving and constantly changing. Therefore, you need to know and keep up with modern trends if you want your site to remain competitive in the internet space. The design element that enabled your site to rank high one or two years ago may do little to help your ranking today. Although 2020 started as a promising year for most people, it has been slowed down by the pandemic, with most sites focusing on creating content on the Coronavirus. But, the technical aspects of the blogs have not been slowed down by the pandemic.
We are seeing blog designers experiment with new techniques and reinvent previous designs. Additionally, some old styles and design elements just won’t go away. In 2020, the blog design has been all about clarity of use and intuitiveness. Blogs aim to deliver their message with clarity and offer esthetic value to the readers. So, what are the blog design trends in 2020, and how can you adopt the trends and use them to freshen up your blog site?
Here are the ten popular blog trends to look out for in 2020.
1.Plenty of white space
Have you ever opened a site only for your eyes to be crowded with information, content, graphics, and colors? Some blog designers believe that the more the information or content on a site, the more the traffic. But, while people are looking for information, they seem to appreciate more room for their eyes moving around your site. The modern blog designers are heading back to the minimalist design and are putting more emphasis on white spaces.
White space refers to the blank spaces in between the design elements. It makes the screen or page look more spacious and well-balanced. Like the sea current, white spaces enable you to move through your site pages and flow from one element to another. Since the concept is all about leaving areas empty, some people may see it as a waste of space. However, it provides a breathing room and allows your visitors’ eyes to rest.
When elements are close to each other, with very little white space between them, your eyes will see them as one unit. However, if they are further apart, your eyes will definitely view them as separate units. Visitors will use white space to locate relevant and essential information with ease. So, if you know how to use white space on your blog, you will improve user experience.
While white space has been used for a while now, the design principle will grow larger and become more prominent. We already see cleaner designs with information and graphics that appear to be free-flowing. By incorporating white space onto the site, designers believe that they will direct the visitor’s attention towards the content and make conversion easier.
2.Glowing colors schemes
The colors you choose to use on anything will make it either stand out or flop. A color is a powerful tool that you can use to persuade people and bring out your personality and style. What a better way to bring out your personality and appeal to your online visitors than incorporating colors to your blog design?
However, choosing the right color or having the right color balance for your site that will appeal to people of all ages and sexes requires intricate balance. Using a well-thought-out color palette will attract the attention of your online audience and aide in conversion.
The futuristic color scheme and design are definitely trending in 2020, with courageous color pairing used to make blog designs more inviting. Online color pallets are becoming more muted in 2020 than in previous years. The designers are bringing in more bold and daring colors like blue and mint to give the designs a more luminous feel.
Duotone blog designs will continue to trend in 2020 and continue to reinvent itself to maintain its place in the design. Duotone designs are visually appealing and exciting. With it, you can transform any image into your brand. Gradients will also continue in 2020, and designers will be exploring the extent to which they can use designs with gradients. Because color gradients offer a wide range of color options, they can help solve the problem of site appeal to different audiences at the same time.
We are also likely to see more of dark mode blog designs, which are both ultra-modern and easy on your eyes. The dark design will focus on the UI design, giving visitors the option of enabling a dark theme. Dark background brings out the other design elements and reduces eye strain. The dark themes also work better on the OLED screen and extend the screen lifespan by saving power.
Discover more info: Blog Design Trends in 2020