“How to Create My Own Website for Business”, join the crowd if you’re asking yourself the question. Although, the jury was in before the pandemic, which is that Business websites are a must. Covid 19 has confirmed that fact and has everyone scrambling to get in position.
Now since that’s established, we’ll share the 9-steps it takes to easily build your own website for business, in a few hours. In fact, not just any small business website, rather a site that will boost sales that will assist your site to show up on Google. (High ranking takes time)
As the saying goes if you’re not online you’re not in business to paraphrase Bill Gates.
To build your website, let’s start at the planning phase. When starting any endeavor, we should start with the end in mind. Building your small business website that lacks long-term thinking will have you back to the drawing within another few years.
Note, a well throughout plan should include these elements; website design, content marketing, SEO optimization, and mobile-friendly features. As a matter of fact, not considering those elements is like building your dream house too small or without your desired features.
-🡪>>>Let’s Dive In…. we’ll begin by discussing the 9 steps to building your website.
Let’s get started, listed are 9 steps to building your site:
Choose a domain name
Unsurprisingly, choosing your domain is the first critical element to building your business website. Your domain name should be unique to differentiate your business from your competitors.Select an email address
Your email selection is very similar to picking your domain. The best email addresses are descriptive, easy to remember, and relevant.
If you are branding yourself, rearranging your name or choosing a nickname would work. As an example: [email protected] the bottom line is to remember KISS, keep it silly and simple.
Pick website builder
Fortunately, building a website is not as difficult as it once was. More compelling, we don’t have to know how to write code or any of the other complicated things that were once required. After all, if you choose to use a site builder, they are simple and easy to use. Conversely, they’re not as customizable. Plus, those platforms have addons. Therefore, you will have to watch carefully because those addons can add up quickly. Listed are a few drag and drop website builders:
Wix
Web.com
BigCommerceSelect a template
Your next step to build your site is to choose a template or theme. If you are confused, no worries, I used to be as well. Similarly, choosing a theme is like selecting a floor plan when building a house. It’s a rendering of what your site will look like once built.
Equally so, website builders and WordPress have plenty of templates to choose from. Notably, the templates/themes are customizable, which allows you to change almost every component or element. The photo below are examples of templates.
- Add Content
Asking what do I need to put on my website? ….Content. Note: you aren’t just writing anything. Rather, your content should be strategic. Explicitly, the content marketing strategy should have been discussed during your business planning stage.
Listed are a few websites content tips:
Plan what content you’ll cover
Talk specifically to your demographic
Know your target market pain points
Establish your CTA (call-to-action)
Incorporate needed apps
Similarly, to phone apps, websites have apps and plugins. Although WordPress popularized plugins, they’re universal and there’s one for everything. Equally important, plugins help to update, modernize, assist, or protect your website.
A few of the Most Common Plugins and Apps
Yoast plugin
SEO Squirrly
SEO Optimized Image
Redirection
WPTouch Mobile Plugin
WP Rocket
AddToAnyShareButtons
Local Search SEO Contact Page
iThemes Security
Amelia Booking
Google AnalyticsSEO optimized
Search engine optimization (SEO) is critical if you are interested in generating organic traffic. Sincerely, who doesn’t want to show up at the top of the SERPs (search engine ranking page)? This means that your website is displayed when your visitor types in their request. Not to confuse this with them typing in your specific URL and your site shows up. Surely, your site will show up if you type in your URL because it’s unique to you.Confirm mobile-friendly
Times are changing and mobile search is leading the way. More of our customers are searching using their mobile devices than ever before. Since knowing that our website must be mobile-friendly, one of the simplest ways is via a responsive design theme. A responsive theme will automatically adjust the height, width, and resolution to fit various screen sizes.Publish, monitor, and update
Finally, you can publish your site, remember you can schedule your content release. Google loves order and consistency. So, if you have a goal to write one new piece of content a week, 4 per month you can pre-schedule your post. Remember Google is systemized and wants us to be also.
Building a business doesn’t have to be hard or money-grubbing. However, there are some must-haves, including the fact that business websites are the new business norm.
Frankly, it’s easy to create your own website. You can get excited because a perfectly executed well- planned site can put your business on Google maps and beyond with the quickness.
Now that we’ve made it clear why it’s necessary to build your business website and expressed how imperative it is to make it mobile-friendly, it’s time for you to act.
Now I'd like to hear from you!
When building your business website did you include the above 9-steps?
Or maybe I didn’t mention your favorite step?
Either way, let me know by leaving a comment below now.