Five to 10 years ago, the very idea of becoming a YouTuber, podcaster, or "creator" more generally was "out there."
Sure, there are still people who are impressed or wowed by the very idea.
But we're quickly getting to the point where everyone and their dog fancies themself a content creator.
It's often been said that the best stuff rises to the top, but I'm not so sure that's true anymore.
Of course, it depends a lot on what you mean by "best," and how you even quantify that. Everyone's going to have their biases, at the very least, in terms of what they enjoy.
But in talking with others in my own industry, I've concluded that:
- The best coaches aren't getting the most recognition or making the most money
- The quality of coaching has little to do with a coach's perceived credibility
No one said it was a fair world.
But if you honestly think it's the best music making it to the top of the charts, or the best movies getting the most recognition, or the best artists making headlines, you're not looking hard enough.
Again, we run headlong into the wall of subjectivity, but the point stands that some people are worthy of far more recognition, and it's a mystery, even to them, why they're flailing around while lesser talent is being elevated to god status.
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