The Innovation Curve (Technology Adoption Life Cycle)

in cryptocurrencies •  7 years ago 

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The technology adoption life cycle is a sociological model that describes the adoption or acceptance of a new product or innovation, according to the demographic and psychological characteristics of defined adopter groups. The 1957 demographic and psychological report found the groups to be categorized as such:

  1. Innovators — had larger farms, were more educated, more prosperous and more risk-oriented
  2. early adopters — younger, more educated, tended to be community leaders, less prosperous
  3. early majority — more conservative but open to new ideas, active in community and influence to neighbors
  4. late majority — older, less educated, fairly conservative and less socially active
  5. laggards — very conservative, had small farms and capital, oldest and least educated

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The most difficult step is making the transition between early adopters and majority. If a successful project can create a major effect in which enough momentum builds, then the product becomes a standard. Also see network effect

We are currently under 2% adoption the America. The hoards are coming. Where in the cycle will you get in? (and at what price?)

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Here is the Hype Cycle and the Technology Adoption Life Cycle overplayed.

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The institutional investors are coming. Institutional Investors Will Bet Big on Cryptocurrencies in 2018 Cointelegraph

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