ZEROSTATE: Emotional intelligence powered by blockchain

in cryptocurrency •  7 years ago 

Abstract



Social media is one of the biggest sources of engaging, information(data), businesses, digital marketing(advertisement) and such. With almost everything going digital, there's little to no scope left for actual expression of one's emotions. Most of the times we purchase a product, it's difficult to express how we feel about it either because of lack of an expressive medium or because we're getting paid to review the product and bad reviews won't be accepted. Well, now we have a solution to this problem it seems. It is a well stated fact that unless a customer feels attached to a product with any kind of emotions he won't buy that product.

What is ZeroState?


ZeroState is the first of its kind service, the technical basis of its work is the growing popularity of emotional intelligence. What is it used for? First of all, for effective and profitable management of purchasing power. Unlike services that set similar goals, the application in question does not use mathematical or functional, namely the moral component, which has repeatedly proved its effectiveness. The desired level of loyalty and interest is achieved at the expense of emotions, which, if not simply, is quite realistic and this is also proved in practice.

The philosophy of such advertising is simple: to make the user think about the brand, product, service - means to stimulate his purchasing power. The most outstanding examples of the voiced influence each interested person can see in the advertising companies that are formed for the target audience in the country of the rising sun. Often, she does not offer a representative of Central Asia any information about the product or brand, showing only his logo or the product itself, with no apparent motivating background.

Benefits of the ZeroState platform



People search for «what» a thing is on Google. We will shift the focus to «how» it feels to give the user what they are looking for. By establishing partnerships with iTunes and Litres, we developed an emotional search add-in capable of suggesting «fun» music or a «wise» book. The same can be applied to online shopping platforms Amazon, E-bay, Alibaba, etc. to upgrade them to E-Commerce 2.0.

The project will be real for everyone, both for the world as a whole, and for remotely and users. Post yourself, platforma you pay money for your reviews - it's incredibly cool. With such pace, the Playground is designed of Google level. Entrepreneurs, thus, receive sincere feedback and in the future the exchange can analyze your item or service

The project with its Global flexible system can improve e-Commerce and Pit even more efficiency to such sites as Amazon, Alibaba et cetera.

The internal informal organization will make the platform additionally Western, as it will now be easy to discover the distribution and develop in their field considerably faster.

Users can participate in advancements for free, essentially register and begin their activities. In the process of sorting out RAM, redo sets a budget. Then the user becomes a member consequently with stable feedback or basically affirmation of someone else. For every one of these activities, You get a Token and zsc. What's more, it does not matter what style will be a review, whether positive or negative, still the fee will be swimming.

Below are the benefits that consumers and advertisers can expect from utilizing the ZeroState platform.

As a Consumers :


  • Free investment in platform advancements
  • Bonuses for reviews
  • Unbiased sentiments
  • Better discovery for items/services

As a Advertisers :


  • Better targeted marketing efforts
  • Extremely steadfast customers
  • Better user feedback and appraisals
  • Emotional price records

While items and services are often categorized by type (i.e. science fiction, toys, furniture, clothes, etc.), ZeroState proposes that a consumer can discover items/services with more exactness and precision utilizing a consumer's emotional preferences (cheerful, miserable, cool, awesome, sexy, etc.). Thusly, ZeroState needs to leverage a person's forceful emotional ties and connections to things they need and provide a value-based platform to better connection consumers and advertisers.

Strategy


The core of the ZeroState platform is an application that can be used in any country in the world. Since 2018, it has been downloaded 60,000 times and has 30,000 active users (MAU).

Zero State team have already implemented a technical solution that brings together users and advertisers for their mutual benefit. You can place advertisements and get impressions, clicks and user reviews for a bonus.
The average CPM in ZeroState does not exceed $2, while the market average is $4. The average CTR is 0.14%. Placing an advertisement on ZeroState is twice as efficient and attractive as on average in the market.
The rapid growth of the advertising industry creates an ever higher demand that is difficult to satisfy. Key players are looking for platforms that have an original, fresh approach, and ZeroState is the right partner for them.

Zero state team estimate that, depending on the funds raised, one of the following three scenarios can unroll. The key factor is the user growth rate.

Token Details


ZeroState will issue a maximum of 100,000,000 ZSC tokens with an initial market price of 0.00047 ETH per token. After the ICO, ZSCoin tokens will be officially entered on the stock exchange where they can be freely exchanged for other tokens. After that we can start developing our own blockchain infrastructure and re-issuing ZSCoin tokens. ZSCoin tokens can be used in the ZeroState app to launch an advertising campaign and make payments to users. Tokens can also be stored in an ERC20 cryptocurrency wallet and later exchanged for other cryptocurrencies in the stock exchange.


Roadmap


ZeroState Team has been working on the advertising platform for two years. The next step is tokenizing user reviews. To do this, team need to implement zeroState blockchain and issue tokens to be distributed among advertisers and users. The application will be enhanced to provide a unique experience, improve the emotional self-expression and charging up the user to the Experiential Luxury level that is not available on any other services. Additional value is enabled by the quality and controllability of emotional trajectories provided by various service providers on ZeroState.

Conclusion


From a look at the design, planning and their solutions to problems that may arise in the system, it's easy to say that the team at zerostate has put maximum effort into this project. With the main focus being the convenience of its users it will be using blockchain effectively in gathering the emotions of a user towards a product and delivering it to the advertiser. The user will be zerostate's main asset as a large number of honest user reviews will attract more number of advertisers and they will want to invest more in it. On the other hand getting paid for giving honest reviews will motivate the users and also attract and spread word among other such users. From an overall analysis zerostate looks like the future of the digital advertisement industry and is also worth the user's time and the advertiser's money.

For More Information

Author: Raghav
Bounty0X User Name: @raghav078
Bitcointalk: https://bitcointalk.org/index.php?action=profile;u=2235966
Eth: 0x11b2642E17Bf70C834CaA29a97D2030303d07069

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