I am still sorta a noob, but i really like the idea of upgrading the blockchains network. or branching off of it a little. because really, blockchain and blockchain protocol is what its all about. Cryptos produce a bubble from hype so it will pop one day, but blockchain will be here Forever! IOTA is just one of the many trying to esablish altversions of the chain. Theirs is Tangle. i bookmarked this link. http://www.tangleblog.com/what-is-iota-what-is-the-tangle/ Hope this helps