The five interlocking elements of a successful digital transformation strategy

in digital •  7 years ago  (edited)

OK, so you have been working on your digital transformation agenda for what seems like an eternity now. Consultation and planning is done and now it is time to pull everything together.Before you celebrate with the popping a Krug Clos d’Ambonnay and a gluten free pizza I recommend you run through the list below to make sure you have everything a few experts (myself included) look for in a successful strategy.

  1. Digital strategy includes clear and engaging vision, future business model and business case
  2. Customer Journey maps that model the customer’s experience from initial contact through long-term relationships
  3. Technology asset models that show snapshots in time of architecture, data and application changes – both customer facing and operational systems impact the customer journey
  4. A prioritized transformational roadmap including people, process and platform changes
  5. A digital literacy and leadership skills and knowledge program supporting your board, senior executive team and functional business areas to go on the digital transformation journey with you
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