Hello Everyone !

I'm super excited to join the SEC-S20W5 contest about "My Business Ideas" and Advanced Marketing Strategies, organized by @dove11 , a great opportunity for me to share my thoughts and learn from all of you amazing participants. I believe that by working together and exchanging ideas, we can come up with some fantastic marketing strategies for our businesses.🤗🌸🌼

Black and Red Edgy Announcement Youtube Thumbnail_20241011_120838_0000.png

^{Designed by me , edited on Canva}

Are you innovative? Innovative Entrepreneurs Regularly Add New Products According to the Needs of their Customers and Find New Markets

As an entrepreneur planning to start a jewelry business, yes I believe that innovation is essential for success. My goal is to introduce new jewelry designs regularly that appeal to my target customers, mainly students and young professionals.

To achieve this, I will conduct business research using social media platforms and gather feedback from customers. I plan to create surveys to understand what designs they like and to ensure that I stay updated with their preferences.

One innovative idea I have is to incorporate local cultural motifs and stories into my jewelry designs. This will make my pieces unique and meaningful, allowing customers to connect with them on a personal level.

I’ve noticed that local craft designs are becoming rare, so I want to focus on these types of jewelry.

To keep my customers engaged, I will create a user-friendly website where they can see new designs, read customer reviews, and leave their feedback. I’ll also actively respond to customer reviews, which will help me gauge their interest in my products. Along with the website, I will establish an Instagram account to showcase my designs and attract customers.

Pexels

Pricing is another aspect I will consider carefully. I will set my prices reasonably to attract more customers, and as my business grows, I can adjust the prices based on demand. I also plan to distribute free samples of my jewelry to my college friends and in local areas.

Then this will help me gather ideas and feedback about my designs and how they compare to competitors. By continuously seeking feedback, I can improve my jewelry and ensure it meets customer expectations.

2. Are you Adopting or Imitating Other Business Ideas? Businesses in this Category try to Add their Strategies to the Existing Market Trends and Implement them Successfully

Yes, maintaining innovation is important, and I will work hard to achieve this in my jewelry business. I plan to keep an eye on established brands and learn from their marketing strategies.

By observing how they market their products and track customer engagement, I can gain valuable insights. I follow successful jewelry businesses on social media to see how they respond to customers and keep them engaged.

I have noticed that collaborations with other brands can attract more customers. By teaming up with friends and other businesses, we can reach a wider audience and let more people know about our products.

Pexels

Another idea I have is to use storytelling in my marketing. When I create a new jewelry design, I will share the story behind it on social media or through blog posts I think this will helps create an emotional connection with customers. If customers can relate to the story or feel a connection to what the jewelry represents, they are more likely to be attracted to it.

I will also pay attention to market trends and gather customer reviews. Nowadays, personalization is a popular trend, where customers want to customize their jewelry.

I will offer personalized options, allowing customers to design their pieces according to their preferences. They can add meaningful memories or symbols related to their loved ones, which can make the jewelry even more special.

3. Do you Have in-depth Knowledge of your Target Customers and Offer them Something of Value? More Importantly, do you Offer your Services at the Right Time, in the Right Places, and in the Right Way to Grow your Business?

When starting a business, it's important to understand our customers and their needs. By knowing what they want and what their goals are, we can grow our jewelry business. Since I want to create jewelry, I have already researched my target audience.

I want to attract students, young professionals, and fashion enthusiasts who like to wear jewelry. I often see university girls who are very interested in jewelry and enjoy matching it with their outfits , has helped me understand the type of customers I want to attract.

Most of my target audience is active on social media, especially Instagram. I plan to use Instagram to reach them because they spend a lot of time scrolling through it, looking for products to buy, whether it's makeup or jewelry.

Pexels

I will promote my products on Instagram and try to sell them at my college as well. I will engage with customers by showing them my designs and staying active on social media.

Since I am working on this business with two friends, we have divided our roles. My role is to engage with customers as much as possible. I will be available online 24/7 and stay active on our website, introducing new designs regularly. I will also check customer feedback and offer discounts to attract new customers.

For our existing customers, we will encourage them by providing discounts so they continue to buy our products and tell others about us. My main goal is to keep my audience engaged and build a good relationship with them.

4. Do you Analyze your Potential Customers and ct Accordingly? A Successful Businessman Should Keep a Close Eye on the Demand and Act Accordingly with a Changed Strategy

Yes, we can grow our business by understanding our customers and their preferences. I will study my customers' purchasing behavior to see what products they like and whether they are interested in our jewelry. It’s also important to understand the demographics of our customers, such as what types of jewelry are popular in their areas.

To do this, I will use tools to find out what kinds of jewelry people in different regions prefer and what is trending. Since most of my customers are students, I will focus on what trends they are following on social media.

Even though I don't have much marketing experience, I have a friend who is my partner in this business. She has strong marketing skills and has worked on social media marketing before.

Together, we have taken a course on marketing, which taught us how to track customers on social media platforms like Facebook and Instagram.

Using this knowledge, we will promote our products to our target audience and attract their interest. I will continuously check what my customers like about my products and what they feel is missing.

Based on their feedback, I will adjust my future product designs to meet their needs. It is crucial because if my customers are not interested in my products, my business cannot grow.

I also have a college friend who is an expert in market trends. I will ask her for advice on how to attract more customers if my products are not getting enough attention. Jewelry comes in many styles, so I will focus on what is selling well during different seasons.

For example, during wedding season, bridal jewelry is in high demand, so I will create products that cater to that market.

I will also pay attention to seasonal changes and design jewelry that matches what people like to wear and buy during different times of the year.

That's it from today's blog I hope you will like it. With best wishes ❤️. Now I like to invite @tammanna, @yenny47 and @eveetim to participate in this amazing contest.