Network advertising unit price has not changed in these years, in fact, the network advertising unit price is the best measure of the market, so it seems that the economy is developing so fast, in fact, the overall income is not much.
In 2004, 1000 IP advertising click price of $ 60, the most typical case is YAHOO launched 1G mailbox advertising, every time there are 1000 clicks generated, can generate revenue for the webmaster 60 U.S. dollars, when all major sites are putting YAHOO mailbox advertising.
Under normal circumstances, not not forced, the click rate of advertising is about 5%, that is, every 100 people visit a station, there will be 5 people point this station advertising.
Just started to do the network of friends, will be depressed about this matter, it is often asked, if 100 people are not point how to do it? And some ask that 95% of the traffic is not a waste of it? In fact, this is an average, just like the probability, there are 100 people are not point, but the overall average is 5% of the click rate.
This is the case of network click advertising revenue, is the normal non-cheating case of income, which is why most of the sites are not profitable, in the network, the vast majority of stations will not exceed 1000 IP / day, so there are authoritative statistics show that 90% of the site owner income will not exceed $ 50 / day, the reason is here.
The market law has the ability to automatically adjust, in the first stage, all forms of revenue generation, are provided by advertising alliances, advertising alliances to provide forms of revenue generation are in line with the laws of the market, the so-called in line with the meaning of the market law, performance in the universal formula is: traffic * winning rate * single bid pricing - cost The "winning rate * single bid pricing " is the same, in the first stage, without cheating premise, when these two parameters value multiplied, the result is generally 0.002 ~ 0.003.
For example, when doing click-based advertising, a thousand IP income is 2 ~ 3 U.S. dollars, when doing downloads or, for example, Taobao registration, a commission is 8 U.S. dollars, this single bid pricing is very high, but a few thousand IP to produce a successful registration, which is determined by the laws of the market. If there is a form of revenue generation is not in line with the laws of the market, then there is no need to put to the webmaster, but can go directly to the choice of other advertising alliances to buy traffic.
A friend suggested that when using the third page to do SP, the income of 1000 IP can reach 50 USD, that is not in line with the laws of the market? The answer is because the third page is a form of cheating, and here we are talking about the normal situation, without cheating.
So in the first stage, the loudest slogan is the slogan of the traffic is king, because the value of the two parameters in the middle is fixed, the traffic is their own publicity to come, so no cost, income is directly proportional to the size of the traffic, so the traffic is king.
When doing bidding, the universal formula = website income = traffic * winning rate * single bid pricing - cost = traffic * winning rate * single bid pricing - traffic * bid unit price = traffic (winning rate * single bid pricing - bid unit price)
The general bidding unit price is greater than $0.20, so (winning rate * single bid pricing) to exceed $0.20, the winning rate of and products and banners, advertising pages, customer service and other external settings related to the single bid pricing and product pricing.
It can also be seen through this formula that using bids for affiliate advertising promotion will not work well under normal circumstances without cheating.
In general, every $300 advertising cost to generate a bid product sales, this is the average, so generally do bid product profit margin, are more than $500.
The first stage of the traffic income is low, but the income is one point, bidding, although the income is high, but the investment is also high, and is $ 300 investment to produce a transaction, so bidding is profitable behind the need to find a good product, and is the profit in more than $ 500 network high demand for products with a competitive advantage can be.