INTRODUCTION :
How to increase social media presence and followers may sound like an impossible task, but it’s easier than you might think. There are plenty of strategies out there for getting more likes, more retweets, and more shares on the social networks you use. By implementing just one or two of these strategies, you can see a significant boost in your social media presence in no time at all!
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1 ) Choose platforms wisely :
You don’t need to be on every single social platform. Choose one or two that make sense for your business, and invest time into building a meaningful following on them.
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2 ) Post regularly :
Posting regularly on your social media accounts keeps you at the top of followers’ minds, meaning they’re more likely to engage with you. The more often you post, though, doesn’t necessarily mean more engagement.
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3 ) Listen, comment and interact
Although it may seem time-consuming, listening, commenting and interacting with your community is one of the most effective ways to grow your audience on social media. Engaging with other people on Facebook, Twitter, LinkedIn and Instagram will attract new fans to you brand. Encourage audience members from all areas of your business—customers, employees or contractors—to share content about your brand. For example, if a customer has a great experience at your store, ask them to post about it on their own Facebook page. If they do, respond to their post and thank them for sharing! The more active you are on social media, the more likely people are to notice your brand.
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4 ) Be consistent
Consistency is key in growing your business. It’s important to find a schedule that works for you, but it’s not optional.
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5 ) Create contests or giveaways
If you are trying to build a following on social media, then it is a good idea to hold contests or giveaways every now and then. People tend to follow businesses that reward them for being part of their community.
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6 ) Have fun
A business should be something you enjoy. If you find yourself dreading getting out of bed every morning, or hating what you do, it’s time to consider whether your business is right for you.
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