E-Commerce in India is a boom in modern business. E-Commerce has brought a complete change in the traditional way of doing business. It is the best way to boost the existing business practices. India has also witnessed tremendous growth in business. Excessive use of the internet has added to the growth of E-Commerce.
Introduction to eCommerce
E-Commerce stands for Electronic Commerce. It basically involves buying and selling goods and services on the internet. Start-ups have been increasingly using E-Commerce as a way of doing business.
Moreover, e-commerce is highly used in current businesses in India. It has not been explored to its fullest. Although, e-commerce is an all-time high business as there is the lowest impact of even lockdowns.
Due to lockdown, travel bans and retail shops closure forced the customers to shop online. This is the reason why the online business has grown on a large scale. E-Commerce businesses are successfully delivering a world-class customer experience.
Internet and smartphones are becoming an important part of every life. They have become a source of information as well as an important tool for shopping, learning, and getting services.
The E-Commerce platform is helping individuals to better connect with customers. It significantly reduces the wastage of time as well as other resources.
Buying goods and services through e-commerce allows customers the freedom to choose when and where to shop. They have an opportunity to research the product, seller, and other available options.
Nowadays, anything from a needle to ship everything can be purchased on the web. Any product bought in a merchandise store can be bought via E-Commerce. And consumers have adopted these opportunities very effectively around the globe.
E-Commerce is already appearing in all areas of business. From customer service to any product, e-commerce is available. Furthermore, it facilitates new ways of reaching customers like online advertising, marketing, online order, and online customer service.
Types of eCommerce
The main types of Electronic Commerce are:
- Business-to-Business (B2B)
- Business-to-Customer (B2C)
- Customer-to-Customer (C2C)
- Customer-to-Business (C2B)
These are the different types of E-Commerce. It can be done in different ways i.e. business to business, business to customer, customer to customer, and customer to the business.
Keep Reading: Reason Behind Growth of eCommerce in India