Ya, I can buy that :-)
I just think that the passive side is going to degrade as more people use it and more people are actively marketing their shirts. So I guess I would say it's passive for now.
RE: Passive Income is like Non-Alcoholic Beer & Some Amazon Merch Updates
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Passive Income is like Non-Alcoholic Beer & Some Amazon Merch Updates
I've never really gotten into external marketing of my shirts. Sure I could post them on Pinterst or INstagram but IMHO that pales in comparison to the power of Amazon searches so I rarely bother much, plus I don't have huge followings in all the niches I make shirts for. Sure Amazon Merch is more compettiive now than it was in 2015 and will probably continue to become more competitive but it's a numbers game. If you continue making shirts and understand SEO in regards to Amazon's search algorithm and if you know some of the hacks to kind of gain BSR and trick the system you can do pretty well even today.
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You will have to teach me some of the hacks to get BSR on Merch shirts, I don't know that one :-)
Before my business partner passed away one of my plans was to leverage the Proven Audience Formula training I am going through to "launch" shirts on Amazon. Basically, for a few bucks I could kick start each shirt while building a niche relevant audience to launch more shirts to in the future.
Now I don't have the time but I think it is a very good way to grow a business out of Merch. Still might do it in the future, we will see :-)
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Yeah I suppose some of my methods aren't exactly magic. Personally I would rather buy one of my shirts than run FB ads, in my experience it's Amazing what buying a shirt will do. First off it gives your shirt a BSR score which I don't believe it will even have one prior to a sale. Not only that but I often notice after I purchase a shirt I tend to get a few organic sales to follow.
Another method I don't personally utilize but which works is dropshipping your tee shirts on Amazon to customers on other platforms ie put up a listing on eBay or Etsy or Gumroad and use Amazon to fulfill those orders. Its kind of a grey area but I believe if you use the slower shipping and not the 2 day prime your within TOS. This is basically the same strategy as buying your own shirts but doesn't cost anything and can be done on a larger scale.
Another thing I've done in the past is send my shirts to influencers. Without even paying influencers just sending them a free shirt I got a couple to wear my shirt during videos or on Snapchat and it really blew up sales of one of my shirts.
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Buying it is one way to do it and I have noticed the same thing. I am mad that I can't run Amazon giveaways on my shirts, a lot of shirts I can but none of my own for some reason. That would be the magic trick :-)
Sending them to influencers is a great idea.
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There's a workaround to run Amazon PPC involving AMS and Amazon Vendor Express but its a pain in the butt to setup, I'm in the process of setting mine up right now.
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I have never got AMS to be profitable, not on shirts or my private label products.
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