Use these 5 real estate marketing tools to make your professional life easier. The first few years starting your real estate business can be challenging.
Start off with these. These 5 real estate marketing tools bring you leads, referrals and establish you as a true professional.
The best way to LEVERAGE YOURSELF is through automation. Be smart and automate and systematize where you can.
5 REAL ESTATE MARKETING TOOLS TO MAKE YOUR LIFE EASIER
- LET YOUR WEBSITE WORK FOR YOU
My Realtor website provider allows people to search homes, save favorites, receive updates on their favorites and create their own hotsheets. Leads/subscribers are notified immediately (it’s automated) via email of any changes on their saved favorites.
I’ve used this company for years and they have all these features at an incredibly low price of $59/MO. In fact here is their PRICE GUARANTEE “We’re so sure we provide the best value for your dollar, if you can find any Real Estate Website Provider who has the same features at a lower price, we’ll beat their price!
When looking for a Realtor Website company be sure they have these features:
A Home Search Tool
Area To Submit A CMA/Home Value Request
Lead Capture. Get Their Name, Email Address and Phone Number
Calls To Action
Mediavine
Helpful Information For Buyers, Sellers and Homeowners
Easily Identifiable Ways To Contact You
Your Photo. Studies show people relate and prefer to see a face in real estate marketing. It helps connect them to you
Testimonials
After people opt-in to your home search tool offer follow up drip emails
Customized to you and your own professional branding
- CREATE ENGAGING AND STRATEGIC REAL ESTATE NEWSLETTERS
Create one visually appealing template that you can use over and over so it's automated for you. Once your template's set up spend only 15-30 minutes/month on your real estate newsletter.
There are strategies to help you get leads, referrals and to see who may be buying or selling soon. I have a class that teaches you how to create your own E-Zine (professional real estate newsletter) THAT KEEPS YOU TOP OF MIND.
This shows you how to generate leads, referrals and be knows as the ONLY Go To Realtor.
It's one of the best real estate marketing automation techniques in terms of consistently receiving referrals, getting real estate leads and staying in front of your SOI and leads.
Mediavine
Real Estate IS VISUAL…thus people engage and process easier with a visual real estate newsletter.
I view mine as an E-Zine…an electronic local real estate ‘magazine' which consists of local events, home tips AND valuable home buying and selling tips/resources. It's a simple, one pager with photos and links…and it works!
Within 24 hours of sending my last E-Zine I had 8 CMA Requests, 6 Direct Phone Calls and 10 emails asking real estate buying/selling questions. Over the years this E-Zine has brought me much business!